{"title":"Highlights","description":"\u003cstrong\u003eLeicht, hell und wunderschön verblendet.\u003c\/strong\u003eErstelle zu Hause weiche, sonnengeküsste Highlights mit kontrollierter Aufhellung und strahlenden Ergebnissen – kein Friseurbesuch, kein Rätselraten, nur selbstbewusste blonde Dimension.\n\u003cstrong\u003eFein oder kräftig – du entscheidest.\u003c\/strong\u003eFeine Highlights erzeugen einen natürlichen, weich verblendeten Glanz, während breite Highlights stärkeren Kontrast und einen auffälligen Blond-Effekt liefern.\n\u003cstrong\u003eIntelligentere Aufhellung, besseres Blond.\u003c\/strong\u003eDein Ausgangston und frühere Farbbehandlungen beeinflussen, wie sich Blond entwickelt. Unsere Formeln hellen schrittweise durch die zugrunde liegenden Farbtöne auf und helfen dir, klarere und vorhersehbarere Ergebnisse mit mehr Sicherheit zu erzielen.","products":[{"product_id":"creamy-blonde-hair-dye-with-plex","title":"Creamy Blonde Hair Dye with added Plex Hair Care Conditioner, Permanent Hair Colour","description":"\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"pt-0\"\u003e\n\u003cdiv class=\"gizmo-bot-avatar flex h-8 w-8 items-center justify-center overflow-hidden rounded-full\"\u003e\n\u003cdiv class=\"relative p-1 rounded-sm flex items-center justify-center bg-token-main-surface-primary text-token-text-primary h-8 w-8\"\u003e\u003cstrong style=\"color: #333333;font-family: Roboto;font-size: 25px;letter-spacing: -0.3px\"\u003eTransform Your Look with Permanent Creamy Blonde Hair Dye\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"flex-col gap-1 md:gap-3\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col flex-grow AIPRM__conversation__response\"\u003e\n\u003cdiv class=\"min-h-8 text-message flex w-full flex-col items-end gap-2 whitespace-normal break-words text-start \u0026lt;.text-message+\u0026amp;\u0026gt;:mt-5\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"3e271b0f-7abd-479f-97cb-3023a32739ea\" data-message-model-slug=\"gpt-4o\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-\u0026lt;3px\u0026gt;\"\u003e\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\n\u003cp\u003eElevate your hair game with Smart Beauty’s \u003cstrong\u003eCreamy Blonde Permanent Hair Dye\u003c\/strong\u003e—the perfect solution for anyone looking to achieve soft, multidimensional blonde colour. Whether you’re aiming for a full-colour transformation, subtle highlights, or portion blonding, this kit delivers flawless, long-lasting results.\u003c\/p\u003e\n\u003cp\u003eDesigned with \u003cstrong\u003eSmart Plex Technology\u003c\/strong\u003e, this advanced formula strengthens and protects your hair during the colouring process, giving you a creamy, vibrant finish with added shine and resilience.\u003c\/p\u003e\n\u003cp\u003eTo neutralise brassiness and maintain that cool, creamy tone, use the \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003e\u003cstrong\u003eSmart Blonde Platinum Toner Sachet\u003c\/strong\u003e\u003c\/a\u003e(sold separately) for a polished, professional result.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy We Added Smart Plex to Our Creamy Blonde Hair Dye:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eIn professional salons, “plex” has been praised as the most significant development in hair care for repairing and rebuilding damaged hair. Unlike typical conditioners that only coat the hair, \u003cstrong\u003eSmart Plex\u003c\/strong\u003e repairs the micro-bond fibre structure of your hair, leaving it healthier and more robust after every use.\u003c\/p\u003e\n\u003cp\u003eEach kit includes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e50ml Smart Beauty Creamy Blonde permanent hair colour with Smart Plex\u003c\/li\u003e\n\u003cli\u003e100ml Smart Colour activator cream\u003c\/li\u003e\n\u003cli\u003ePair of protective gloves\u003c\/li\u003e\n\u003cli\u003eIllustrated step-by-step instruction leaflet\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWe want you to feel confident in your hair colouring experience, which is why our kits include detailed instructions to guide you through each step.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eCreamy Blonde Hair Dye – Perfect for Every Occasion\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eWhether you’re refreshing your everyday look or creating stunning highlights, our \u003cstrong\u003eCreamy Blonde Hair Dye\u003c\/strong\u003e is versatile and reliable for any occasion:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFull Head Colour:\u003c\/strong\u003e Achieve a soft, creamy blonde for a fresh, chic appearance.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHighlights:\u003c\/strong\u003e Add dimension and depth to your hair with natural-looking blonde highlights.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePortion Blonding:\u003c\/strong\u003e Lighten specific sections of your hair to frame your face or add a unique, personal touch.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor those enhancing highlights, follow up with \u003cstrong\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Blonde Platinum Toner Sache\u003c\/a\u003et\u003c\/strong\u003e (sold separately) to ensure a brass-free, cool-toned finish.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eTips for Best Results with Creamy Blonde Hair Dye\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePre-Coloring Preparation:\u003c\/strong\u003e Ensure your hair is clean, dry, and free from heavy styling products for even results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrand Test:\u003c\/strong\u003e Always perform a strand test before full application to check your colour result and compatibility.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaintenance:\u003c\/strong\u003e Use colour-safe shampoos and conditioners to keep your blonde shade vibrant and fresh.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eFrequently Asked Questions\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e1. Does Smart Beauty Creamy Blonde Hair Dye work on darker hair?\u003c\/strong\u003e\u003cbr\u003eYes, but for darker shades, you may need to pre-lighten your hair or apply two applications for optimal results. Always perform a strand test before full application.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e2. How long does the colour last?\u003c\/strong\u003e\u003cbr\u003eThe creamy blonde colour typically remains vibrant for 6-8 weeks, depending on your hair care routine. To prolong colour life, avoid frequent exposure to chlorinated water and use sulfate-free hair products.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3. Will this dye damage my hair?\u003c\/strong\u003e\u003cbr\u003eNo, this dye is enriched with Smart Plex Technology to strengthen and protect your hair during the colouring process. It nourishes your hair while reducing breakage, leaving it softer, shinier, and more resilient.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e4. Can it be used for highlights or portion blonding?\u003c\/strong\u003e\u003cbr\u003eAbsolutely! This dye is ideal for highlights or partial blonding. For precise application, consider using a \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/quality-highlighting-cap-metal-hook\/\" target=\"_blank\" rel=\"noopener\"\u003ehighlighting cap\u003c\/a\u003e or \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/hair-highlighting-kit-contains-all-you-need-to-create-professional\/\" target=\"_blank\" rel=\"noopener\"\u003eapplicator tools\u003c\/a\u003e for a professional finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e5. How do I remove brassiness?\u003c\/strong\u003e\u003cbr\u003eTo neutralize any unwanted yellow or brassy tones, use our \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003e\u003cstrong\u003eSmart Blonde Platinum Toner Sachet\u003c\/strong\u003e\u003c\/a\u003e (sold separately) after colouring.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e6. Is this product vegan and cruelty-free?\u003c\/strong\u003e\u003cbr\u003eYes, Smart Beauty’s Creamy Blonde Hair Dye is 100% vegan and cruelty-free, aligning with ethical beauty standards.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eHow to Colour My Hair – Blog\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eVisit our \u003ca href=\"https:\/\/www.howtodyemyhair.com\/\" target=\"_blank\" rel=\"noopener\"\u003eblog website\u003c\/a\u003e for more expert tips, inspiration, and tutorials on achieving your perfect blonde look at home.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/collections\/bleach-blonde-hair-dye\/\" target=\"_blank\" rel=\"noopener\"\u003eOur Full Blonde Collection\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57237992309067,"sku":"SB1601","price":12.45,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/smart-beauty-creamy-blonde-1.1.webp?v=1778153267"},{"product_id":"platinum-blonde-hair-dye-smart-plex","title":"Platinum Blonde Hair Dye with Added Plex Hair Care Conditioner, Permanent Hair Colour","description":"\u003ch3\u003e\u003cstrong\u003eTransform Your Look with Permanent Platinum Blonde Hair Dye\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eElevate your style with a radiant, long-lasting platinum blonde colour from Smart Beauty. Whether you're embracing your bold side or want to refresh your look with a sleek, icy finish, our Platinum Blonde Hair Dye is the ultimate choice.\u003c\/p\u003e\n\u003cp\u003eFormulated with our innovative Smart Plex Technology, this hair dye doesn’t just colour your hair—it strengthens and protects it during the process, leaving you with vibrant, glossy hair that feels as good as it looks.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy Has Smart Plex Been Added to Our Platinum Blonde Hair Dye?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eYou’ve probably seen ‘plex’ treatments in professional salons—it’s regarded as the game-changer for hair colouring. Unlike traditional conditioners that simply coat the hair, plex treatments rebuild the micro-bond fibre structure within the hair shaft, making your hair stronger and healthier. Our Smart Plex is expertly blended into the dye to repair, treat, and tone your hair simultaneously.\u003c\/p\u003e\n\u003cp\u003eThe kit includes everything you need for a stunning platinum blonde result:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e50ml of Smart Beauty Platinum Blonde Permanent Hair Colour with Smart Plex\u003c\/li\u003e\n\u003cli\u003e100ml Smart Colour Activator Cream\u003c\/li\u003e\n\u003cli\u003eProtective gloves\u003c\/li\u003e\n\u003cli\u003eStep-by-step illustrated instruction leaflet\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003ePlatinum Blonde Hair Dye – Perfect for Every Occasion\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eWhether you're preparing for a festival, a special event, or a social media-worthy hair makeover, our Platinum Blonde Hair Dye is versatile and transformative:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eEveryday Glow:\u003c\/strong\u003e Brighten your style with an icy platinum blonde that complements any outfit or makeup look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCovering Greys:\u003c\/strong\u003e Achieve seamless, natural coverage for grey hair with a flawless finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBold Reinvention:\u003c\/strong\u003e Reinvent your look with a striking, statement-making platinum blonde that boosts your confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe long-lasting formula and nourishing benefits keep your hair vibrant and healthy for any occasion.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eTips for Best Results for Platinum Blonde Hair Dye\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePre-colouring preparation:\u003c\/strong\u003e Make sure your hair is clean and free of heavy styling products before applying the dye.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrand test:\u003c\/strong\u003e Perform a strand test to ensure the desired colour result and compatibility with your hair type.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaintenance:\u003c\/strong\u003e Use colour-protecting shampoos and \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Beauty Platinum Conditioning Toners\u003c\/a\u003e to maintain your platinum blonde shade and prevent brassiness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003ePlatinum Blonde Hair Dye – Frequently Asked Questions\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e1. Does Smart Beauty’s Platinum Blonde Hair Dye work on darker hair?\u003c\/strong\u003e\u003cbr\u003eYes, but for darker hair shades, you may need to pre-lighten or apply more than one treatment to achieve the desired platinum tone. Always follow the instructions and perform a strand test.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e2. How long does the colour last?\u003c\/strong\u003e\u003cbr\u003eTypically, the platinum blonde shade remains vibrant for 6-8 weeks, depending on your hair care routine. To maintain its brightness, use \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Beauty Platinum Conditioning Toners \u003c\/a\u003eto neutralise any yellow tones.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3. Will this dye damage my hair?\u003c\/strong\u003e\u003cbr\u003eNo, the formula is enriched with Smart Plex Technology, which repairs hair bonds and strengthens your hair during the colouring process. It also contains hydrating ingredients to prevent damage or dryness.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e4. Is it safe to use on sensitive scalps?\u003c\/strong\u003e\u003cbr\u003eYes, the formula is designed to be gentle, but we recommend performing a patch test 48 hours before application to check for any sensitivity.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e5. Can it be used to cover grey hair?\u003c\/strong\u003e\u003cbr\u003eYes, our Platinum Blonde Hair Dye provides even coverage for grey hair, resulting in a youthful, icy finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e6. Can I use it to create platinum blonde highlights?\u003c\/strong\u003e\u003cbr\u003eYes! You can use Smart Beauty Platinum Blonde Hair Dye to create stunning highlights. For best results, use our \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/hair-highlighting-kit-contains-all-you-need-to-create-professional\/\" target=\"_blank\" rel=\"noopener\"\u003ehighlighting kit\u003c\/a\u003e or a quality \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/quality-highlighting-cap-metal-hook\/\" target=\"_blank\" rel=\"noopener\"\u003ehighlight cap and hook\u003c\/a\u003e (sold separately).\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e7. Is this product cruelty-free and vegan?\u003c\/strong\u003e\u003cbr\u003eYes, our Platinum Blonde Hair Dye is 100% vegan and cruelty-free, perfect for conscious beauty lovers who want guilt-free glamour.\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eYour Perfect Platinum Look Awaits\u003c\/strong\u003e\u003cbr\u003eReady to achieve your dream platinum blonde? Follow our expert instructions for a flawless application and enjoy hair that shines with confidence.\u003c\/p\u003e\n\u003cp\u003eFor more styling tips, check out our \u003cstrong\u003e“\u003ca href=\"https:\/\/howtodyemyhair.com\/\" target=\"_blank\" rel=\"noopener\"\u003eHow to Colour My Hair\u003c\/a\u003e”\u003c\/strong\u003e blog for step-by-step advice and hair care recommendations.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/collections\/blonde-1\" target=\"_blank\" rel=\"noopener\"\u003e View Blonde collection\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.youtube.com\/watch?v=m6swPCcX7YY\u0026amp;t=102s\" target=\"_blank\" rel=\"noopener\"\u003eHow to colour your hair at home\u003c\/a\u003e?\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57237992407371,"sku":"SB1588","price":12.45,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/smart-beauty-platinum-blonde-1.1.webp?v=1778153268"},{"product_id":"hair-highlighting-kit-contains-all-you-need-to-create-professional","title":"Hair Highlighting Kit | Contains all you need to create professional","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eHAIR HIGHLIGHTING KIT\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eEverything you ever need to highlight your hair - a complete kit containing;\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMixing bowl\u003c\/li\u003e\n\u003cli\u003eLarge tinting brush, small tinting brush\u003c\/li\u003e\n\u003cli\u003eHighlighting cap and metal hook\u003c\/li\u003e\n\u003cli\u003e2 clips\u003c\/li\u003e\n\u003cli\u003e3 pairs of gloves\u003c\/li\u003e\n\u003cli\u003e6 skin cleansing towels\u003c\/li\u003e\n\u003cli\u003eNO LONGER CONTAIN COLOUR CARE SHAMPOO\u003c\/li\u003e\n\u003cli\u003eWipe clean toiletry bag\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.youtube.com\/watch?v=m6swPCcX7YY\u0026amp;t=102s\" style=\"font-size: 1.4rem;letter-spacing: initial;text-transform: initial\" target=\"_blank\" rel=\"noopener\"\u003eHow to colour your hair at home?\u003c\/a\u003e\u003cbr\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/collections\/accessories\" style=\"font-size: 1.4rem;letter-spacing: initial;text-transform: initial\" target=\"_blank\" rel=\"noopener\"\u003eHair Dye Accessories collection.\u003c\/a\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cspan style=\"color: #ff0000\"\u003e\u003cstrong\u003eORDER BEFORE 3 pm FOR SAME DAY DISPATCH\u003c\/strong\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57237996110155,"sku":"178b0113689dce8a7e48360c3886dc99","price":7.45,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/hair-highlighting-cap-and-hook-set.jpg?v=1778153321"},{"product_id":"highlights-red-hair-dye-permanent-hair-colour","title":"Highlights Red Hair Dye | For Use On Dark Hair","description":"\u003cp\u003eTransform your dark hair into vibrant red without the hassle of using bleach to pre-lighten, by using this NEW Highlights Red Contrast permanent hair dye. This Smart Beauty hair colouring kits uses the latest salon quality hair colouring technology and make it accessible and affordable for home use. With 100% grey coverage we place great emphasis in achieving intense colour results - as you would expect from a professional salon - yet they are easy and safe to use.\u003cbr\u003e\nNot suitable for resistant, Asian or Afro Caribbean Hair.\u003c\/p\u003e\n\u003cp\u003eWhat is Colour Plex? You may have seen brands like Olaplex hair treatment in professional salons. Plex hair treatment has been described as ‘the single most important development in hair colour’. Unlike other conditioner and treatments that only add ingredients, plex actually nourishes and rebuilds the micro-bond fibre structure of your hair, making it healthier and stronger. Colour Plex is blended into our hair dyes so it treats and colours the hair at the same time.\u003c\/p\u003e\n\u003cp\u003eThis kit contains 50ml of Smart Beauty Red Contrast permanent hair colour with added Smart plex, a 75ml bottle of Smart Colour cream, a pair of protective gloves and an illustrated step by step instruction leaflet. To use, simple read and follow the safety instructions, mix the colour thoroughly with the cream, apply evenly, wait 15-35 minutes, rinse and style as desired. You do not need to use a conditioner. If your hair is thick or long, two-pack may be required.\u003c\/p\u003e\n\u003cp\u003eChoose with confidence. All our Smart Beauty hair colour products, formulations and ingredients are sourced to meet the latest EU\/UK Cosmetic Directives’ rules and regulations. We want you to have a positive experience with our hair colour and this is why each pack contains an easy to follow illustrated instruction leaflet which explains how to do skin sensitivity test, to avoid a possible allergic reaction, and a strand test to check the colour result before you do the full application.\u003c\/p\u003e\n\u003cp\u003eAt Smart Beauty, we are passionate about hair colour and our mission is to create a collection of hair dyes that are the best in class, cruelty-free, suitable for vegans, and use locally sourced ingredients. We have been making hair colour for over 15 years, and we are exceptionally proud of them, even winning consumer and industry awards. We try to do business the right way; we take responsibly for our impact on society and the planet. We welcome and encourage customer feedback. \u003ca href=\"https:\/\/www.youtube.com\/watch?v=m6swPCcX7YY\u0026amp;t=102s\" target=\"_blank\" rel=\"noopener\"\u003e How to colour your hair at home\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/permanents-ppd_large.png\" alt=\"not tested on animals\"\u003e\u003c\/p\u003e\n\u003cp\u003eIf you would like to purchase this product at a store near you, please use our store locator. \u003ca href=\"https:\/\/smartbeautyshop.com\/a\/store-locator\"\u003eClick Here\u003c\/a\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57237996405067,"sku":"B088223QG9","price":12.45,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/smart-beauty-hair-dye-red-highlights.webp?v=1778153328"},{"product_id":"quality-highlighting-cap-metal-hook","title":"Quality Highlighting Cap \u0026 Metal Hook Set | With Pre-determined Holes","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch2\u003eHIGHLIGHTING CAP \u0026amp; METAL HOOK SET\u003c\/h2\u003e\n\u003cp\u003eGreat for creating professional-looking highlights at home or for mobile hairdressers.\u003c\/p\u003e\n\u003cp\u003ePull the hair through once for fine highlights, twice for chunky highlights\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 x Quality highlighting cap\u003c\/li\u003e\n\u003cli\u003e1 x Metal hook\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eORDER BEFORE 3pm FOR SAME DAY DISPATCH\u003c\/p\u003e\n\u003ch2\u003eQuality Highlighting Cap \u0026amp; Metal Hook Set | With Pre-determined Holes, Ideal for Fine or Chunky Blonde Highlights\u003c\/h2\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/collections\/accessories\" target=\"_blank\" rel=\"noopener\"\u003eHair Dye Accessories collection\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/collections\/accessories\" target=\"_blank\" rel=\"noopener\"\u003e\u003c\/a\u003e\u003ca href=\"https:\/\/www.youtube.com\/watch?v=m6swPCcX7YY\u0026amp;t=102s\" target=\"_blank\" rel=\"noopener\"\u003eHow to colour your hair at home\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/collections\/accessories\" target=\"_blank\" rel=\"noopener\"\u003e\u003cbr\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57237998141771,"sku":"700","price":3.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/7F1V9785.jpg?v=1778153376"},{"product_id":"smart-blonde-bleach-it-hair-lightener","title":"No.1 Smart Blonde Hair Bleach Kit for Dark Hair","description":"\u003cp\u003eTransform your look effortlessly with the \u003cstrong\u003eSmart Blonde Hair Bleach Kit for Dark Hair\u003c\/strong\u003e, a professional-grade hair bleach designed for safe and easy at-home use. Whether you're preparing your hair for bold colours or achieving a stunning blonde transformation, this kit delivers salon-quality results with minimal damage.\u003c\/p\u003e\n\u003cp\u003eFormulated with care, this cruelty-free and vegan-friendly \u003cstrong\u003ehair bleach\u003c\/strong\u003e ensures effective lightening while keeping your hair nourished and healthy. Available in two powerful variants:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltimate (12%)\u003c\/strong\u003e: Designed for dark hair, lifting up to 8 levels for dramatic results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle (6%)\u003c\/strong\u003e: Perfect for lightening naturally blonde or light-coloured hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTo complete your look and neutralise brassy tones, pair your results with the \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e, sold separately, for a polished, professional finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmart Blonde Ultimate Formula (12%)\u003c\/strong\u003e: Designed for dark hair, lifting up to 8 levels for dramatic results. For lighter hair, consider our Gentle (6%) variant, sold separately.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional Lightening Power\u003c\/strong\u003e: Lifts hair up to 8 levels for bold, dramatic results, ideal for creating blonde shades or pre-lightening for vibrant colour applications.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle on Hair and Scalp\u003c\/strong\u003e: Infused with conditioning agents to minimise damage and provide smooth, shiny results, making it suitable for sensitive scalps.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCruelty-Free and Vegan\u003c\/strong\u003e: Ethically made with no animal testing or animal-derived ingredients.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy to Use\u003c\/strong\u003e: Designed for beginners and experts alike, with clear instructions for flawless application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eComplete Kit\u003c\/strong\u003e: Includes everything you need for a successful \u003cstrong\u003ehair bleach\u003c\/strong\u003e process, from developer to application tools.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor the ultimate blonde finish, pair with \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e (sold separately) to neutralise brassy tones and achieve a refined, polished look.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrepare\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003ePerform a patch test 48 hours before use to check for sensitivity.\u003c\/li\u003e\n\u003cli\u003eWear gloves and protect your clothing with an old towel or cape.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMix the Hair Bleach\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eCombine the powder bleach and developer in the provided mixing bowl. Stir until smooth.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eSection your hair and apply the \u003cstrong\u003ehair bleach\u003c\/strong\u003e mixture evenly using the provided applicator brush.\u003c\/li\u003e\n\u003cli\u003eWork quickly, starting at the ends and mid-lengths, then moving to the roots.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProcess\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eLeave the product on for the recommended time based on your hair colour and desired lift (see instructions in the kit).\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse and Condition\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eRinse thoroughly with warm water until the product is completely removed.\u003c\/li\u003e\n\u003cli\u003eApply your own conditioning treatment to restore moisture and shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cul\u003e\n\u003cli\u003eFor the ultimate blonde finish, pair with \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e (sold separately) to neutralise brassy tones and achieve a refined, polished look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFAQs\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eDoes the hair bleach contain harsh chemicals?\u003c\/strong\u003e\u003cbr\u003e\nNo, the formula is designed to be gentle yet effective, minimising damage to your hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAre results consistent with salon bleaching?\u003c\/strong\u003e\u003cbr\u003e\nYes, the professional-grade formula ensures results comparable to salon treatments, provided the instructions are followed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHow long does the hair bleaching process take?\u003c\/strong\u003e\u003cbr\u003e\nThe process typically takes 30–45 minutes, depending on your hair colour and desired lightness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDoes the hair bleach effectively lift dark hair colours?\u003c\/strong\u003e\u003cbr\u003e\nYes, the Ultimate (12%) variant is specifically designed to lift dark hair up to 8 levels for bold transformations.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIs the hair bleach suitable for sensitive scalps?\u003c\/strong\u003e\u003cbr\u003e\nYes, the conditioning agents in the formula make it gentler on the scalp, but a patch test is always recommended.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAre instructions easy to follow?\u003c\/strong\u003e\u003cbr\u003e\nAbsolutely! The kit includes clear, step-by-step instructions to ensure you achieve salon-quality results at home.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCan the hair bleach lighten hair multiple shades?\u003c\/strong\u003e\u003cbr\u003e\nYes, it lifts hair up to 8 shades, perfect for creating a dramatic blonde effect or preparing for vibrant colours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhat should I use after bleaching for the best results?\u003c\/strong\u003e\u003cbr\u003e\nAfter bleaching, use the \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e to neutralize brassy tones and achieve a refined blonde finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAre instructions included for proper use?\u003c\/strong\u003e\u003cbr\u003e\nYes, the kit comes with a detailed instruction booklet for a stress-free application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWill the hair bleach work on dark hair colours?\u003c\/strong\u003e\u003cbr\u003e\nYes, the Ultimate (12%) variant is formulated to lift dark hair effectively, providing a clean, blonde base.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eAchieve your dream hair transformation with \u003cstrong\u003eSmart Blonde Hair Bleach Lightener\u003c\/strong\u003e – a product designed to deliver professional results with safety and ease at the heart of its formulation. Pair it with \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e, sold separately, for a complete, flawless blonde look. Choose the variant that best suits your hair type and let your creativity shine!\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eORDER BEFORE 3pm FOR SAME DAY DISPATCH\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/bleach-permanent-icons_large_539fbbdc-d471-4684-afde-a24a003a2343_large.png\" alt=\"Not tested on animals\"\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57237999944011,"sku":"SB3315","price":12.45,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/Smart-Blonde-for-blondes-images.jpg?v=1778153408"},{"product_id":"bleach-kit-for-blonde-hair","title":"No.2  Smart Blonde Hair Bleach Kit for Blonde Hair","description":"\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003eRevive dull, lifeless blonde hair with the \u003cstrong\u003eNo. 2 Smart Blonde Hair Bleach Kit For Blonde Hair Gentle Formula (6%)\u003c\/strong\u003e, specially formulated for naturally blonde or light-coloured hair. This professional-grade \u003cstrong\u003ehair bleach\u003c\/strong\u003e is designed to enhance and brighten blonde hair, giving it a youthful, radiant baby blonde finish. With a gentle formula (6%) that lifts up to 4 shades, it’s the perfect choice for those with sensitive scalps or hair prone to damage.\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003eInfused with nourishing agents, this cruelty-free and vegan-friendly \u003cstrong\u003ehair bleach\u003c\/strong\u003e ensures effective lightening while keeping your hair healthy, shiny, and soft to the touch.\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:separator --\u003e\u003c\/p\u003e\n\u003chr class=\"wp-block-separator has-alpha-channel-opacity\"\u003e\u003c!-- \/wp:separator --\u003e\n\u003cp\u003e\u003c!-- wp:heading --\u003e\u003c\/p\u003e\n\u003ch2 class=\"wp-block-heading\"\u003eKey Features of Smart Blonde No.2 Bleach Kit for Blonde Hair\u003c\/h2\u003e\n\u003cp\u003e\u003c!-- \/wp:heading --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list --\u003e\u003c\/p\u003e\n\u003cul class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003e\n\u003cstrong\u003eNo.2 Smart Blonde Hair Bleach Kit Blonde Hair Gentle Formula (6%)\u003c\/strong\u003e: Specifically designed for naturally blonde or light-coloured hair, lifting up to 4 shades for a fresh, youthful baby blonde finish.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eRevives Lifeless Blonde Hair\u003c\/strong\u003e: Brightens dull tones, leaving hair vibrant and full of life.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003ePerfect for Sensitive Scalps\u003c\/strong\u003e: Formulated with conditioning agents to minimise irritation and protect your scalp.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eCruelty-Free and Vegan\u003c\/strong\u003e: Made ethically with no animal testing or animal-derived ingredients.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy to Use\u003c\/strong\u003e: Ideal for both beginners and professionals, with step-by-step instructions for flawless results.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eComplete Kit\u003c\/strong\u003e: Includes everything you need for a smooth application, from developer to mixing tools.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003eFor the platinum blonde or Ash finish, pair with \u003cstrong\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Blonde Conditioning Platinum\u003c\/a\u003e or \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/ash-blonde-conditioning-toners-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eAsh Toner Sachets\u003c\/a\u003e\u003c\/strong\u003e (sold separately) to neutralise brassy tones and achieve a refined, polished look.\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:separator --\u003e\u003c\/p\u003e\n\u003chr class=\"wp-block-separator has-alpha-channel-opacity\"\u003e\u003c!-- \/wp:separator --\u003e\n\u003cp\u003e\u003c!-- wp:heading --\u003e\u003c\/p\u003e\n\u003ch2 class=\"wp-block-heading\"\u003eHow to use Smart Blonde No.2 Bleach Kit for Blonde Hair\u003c\/h2\u003e\n\u003cp\u003e\u003c!-- \/wp:heading --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list {\"ordered\":true} --\u003e\u003c\/p\u003e\n\u003col class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrepare\u003c\/strong\u003e:\u003c!-- wp:list --\u003e\n\u003cul class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003ePerform a patch test 48 hours before use to check for sensitivity.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003eWear gloves and protect your clothing with an old towel or cape.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eMix the Hair Bleach\u003c\/strong\u003e:\u003c!-- wp:list --\u003e\n\u003cul class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003eCombine the powder bleach and developer in the provided mixing bowl. Stir until smooth.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply\u003c\/strong\u003e:\u003c!-- wp:list --\u003e\n\u003cul class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003eSection your hair and apply the \u003cstrong\u003ehair bleach\u003c\/strong\u003e mixture evenly using the provided applicator brush.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003eWork from the ends and mid-lengths first, then apply to the roots. \u003cstrong\u003eEnsure the product is applied evenly to aviod patches.\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eProcess\u003c\/strong\u003e:\u003c!-- wp:list --\u003e\n\u003cul class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003eLeave the product on for the recommended time (see instructions in the kit) based on your hair's current shade and desired brightness.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse and Condition\u003c\/strong\u003e:\u003c!-- wp:list --\u003e\n\u003cul class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003eRinse thoroughly with warm water until the product is completely removed.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:heading --\u003e\u003c\/p\u003e\n\u003ch2 class=\"wp-block-heading\"\u003eTop tip when using Smart Blonde No.2 Bleach Kit for Blonde Hair\u003c\/h2\u003e\n\u003cp\u003e\u003c!-- \/wp:heading --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list --\u003e\u003c\/p\u003e\n\u003cul class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003eFor the ultimate blonde finish, pair with \u003cstrong\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Blonde Conditioning Platinum\u003c\/a\u003e or \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/ash-blonde-conditioning-toners-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eAsh Toner Sachets\u003c\/a\u003e\u003c\/strong\u003e (sold separately) to neutralise brassy tones and achieve a refined, polished look.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:separator --\u003e\u003c\/p\u003e\n\u003chr class=\"wp-block-separator has-alpha-channel-opacity\"\u003e\u003c!-- \/wp:separator --\u003e\n\u003cp\u003e\u003c!-- wp:heading --\u003e\u003c\/p\u003e\n\u003ch2 class=\"wp-block-heading\"\u003eFAQs - No.2 Smart Blonde Hair Bleach Kit:\u003c\/h2\u003e\n\u003cp\u003e\u003c!-- \/wp:heading --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list {\"ordered\":true} --\u003e\u003c\/p\u003e\n\u003col class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhat makes this formula suitable for sensitive scalps?\u003c\/strong\u003e\u003cbr\u003eThe gentle 6% formula is infused with conditioning agents to minimise irritation while effectively lightening your hair.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eHow many shades does it lift?\u003c\/strong\u003e\u003cbr\u003eThis gentle formula lifts up to 4 shades, perfect for enhancing naturally blonde or light-coloured hair.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eWill it work on darker hair colours?\u003c\/strong\u003e\u003cbr\u003eNo, the Gentle 6% formula is specifically designed for blonde or light-coloured hair. For darker hair, try the \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/smart-blonde-bleach-it-hair-lightener\/\" target=\"_blank\" rel=\"noopener\"\u003e\u003cstrong\u003eNo.1 Smart Blonde Hair Bleach for Dark Hair 12% formula\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eDoes it help brighten dull blonde hair?\u003c\/strong\u003e\u003cbr\u003eYes! This formula is ideal for reviving dull, lifeless blonde hair, transforming it into a fresh, bright baby blonde.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eAre instructions easy to follow?\u003c\/strong\u003e\u003cbr\u003eAbsolutely! The kit includes clear, step-by-step instructions to ensure you achieve salon-quality results at home.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eDo I need to use a toner afterward?\u003c\/strong\u003e\u003cbr\u003eUsing a toner is recommended for the best results. Pair with \u003cstrong\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Blonde Conditioning Platinum\u003c\/a\u003e or \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/ash-blonde-conditioning-toners-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eAsh Toner Sachets\u003c\/a\u003e\u003c\/strong\u003e, s to neutralise brassy tones and add a polished finish.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eHow long does the process take?\u003c\/strong\u003e\u003cbr\u003eThe process typically takes 40–60 minutes, depending on your hair’s current shade and desired result.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eIs this cruelty-free and vegan?\u003c\/strong\u003e\u003cbr\u003eYes, the product is ethically made with no animal testing or animal-derived ingredients.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eDoes it contain harsh chemicals?\u003c\/strong\u003e\u003cbr\u003eThe formula is designed to be gentle yet effective, ensuring minimal damage to your hair and scalp.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eCan it be used frequently?\u003c\/strong\u003e\u003cbr\u003eDue to its gentle nature, it can be used for regular touch-ups, but we recommend allowing time for your hair to recover between applications.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003eTransform your blonde hair effortlessly with the \u003cstrong\u003eSmart Blonde Gentle 6% Hair Bleach Kit For Blonde Hair\u003c\/strong\u003e. Designed to bring life and vibrancy to dull, lifeless blonde hair, this gentle formula is perfect for creating that youthful, baby blonde look you’ve always dreamed of. For a flawless finish, don’t forget to pair it with \u003cstrong\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Blonde Conditioning Platinum\u003c\/a\u003e or \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/ash-blonde-conditioning-toners-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eAsh Toner Sachets\u003c\/a\u003e\u003c\/strong\u003e, sold separately.\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003eFor darker hair, try the \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/smart-blonde-bleach-it-hair-lightener\/\" target=\"_blank\" rel=\"noopener\"\u003e\u003cstrong\u003eNo.1 Smart Blonde Hair Bleach for Dark Hair 12% formula\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:separator --\u003e\u003c\/p\u003e\n\u003chr class=\"wp-block-separator has-alpha-channel-opacity\"\u003e\u003c!-- \/wp:separator --\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000\"\u003e\u003cstrong\u003eORDER BEFORE 3pm FOR SAME DAY DISPATCH\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:image --\u003e\u003c\/p\u003e\n\u003cfigure class=\"wp-block-image\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/bleach-permanent-icons_large_539fbbdc-d471-4684-afde-a24a003a2343_large.png\" alt=\"Not tested on animals\"\u003e\u003c\/figure\u003e\n\u003cp\u003e\u003c!-- \/wp:image --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003eFor more styling tips, check out our \u003cstrong\u003e“\u003ca href=\"https:\/\/howtodyemyhair.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"\u003eHow to Colour My Hair\u003c\/a\u003e”\u003c\/strong\u003e blog for step-by-step advice and hair care recommendations.\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/collections\/blonde-1\" target=\"_blank\" rel=\"noreferrer noopener\"\u003eView Blonde collection\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.youtube.com\/watch?v=m6swPCcX7YY\u0026amp;t=102s\" target=\"_blank\" rel=\"noreferrer noopener\"\u003eHow to colour your hair at home\u003c\/a\u003e?\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57237999976779,"sku":"EB030","price":12.45,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/Smart-Blonde-for-blondes-images3.jpg?v=1778153409"},{"product_id":"no-2-smart-blonde-hair-bleach-kit-for-blonde-hair-copy","title":"No.2  Smart Blonde Hair Bleach Kit for Blonde Hair","description":"\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003eRevive dull, lifeless blonde hair with the \u003cstrong\u003eNo. 2 Smart Blonde Hair Bleach Kit For Blonde Hair Gentle Formula (6%)\u003c\/strong\u003e, specially formulated for naturally blonde or light-coloured hair. This professional-grade \u003cstrong\u003ehair bleach\u003c\/strong\u003e is designed to enhance and brighten blonde hair, giving it a youthful, radiant baby blonde finish. With a gentle formula (6%) that lifts up to 4 shades, it’s the perfect choice for those with sensitive scalps or hair prone to damage.\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003eInfused with nourishing agents, this cruelty-free and vegan-friendly \u003cstrong\u003ehair bleach\u003c\/strong\u003e ensures effective lightening while keeping your hair healthy, shiny, and soft to the touch.\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:separator --\u003e\u003c\/p\u003e\n\u003chr class=\"wp-block-separator has-alpha-channel-opacity\"\u003e\u003c!-- \/wp:separator --\u003e\n\u003cp\u003e\u003c!-- wp:heading --\u003e\u003c\/p\u003e\n\u003ch2 class=\"wp-block-heading\"\u003eKey Features of Smart Blonde No.2 Bleach Kit for Blonde Hair\u003c\/h2\u003e\n\u003cp\u003e\u003c!-- \/wp:heading --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list --\u003e\u003c\/p\u003e\n\u003cul class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003e\n\u003cstrong\u003eNo.2 Smart Blonde Hair Bleach Kit Blonde Hair Gentle Formula (6%)\u003c\/strong\u003e: Specifically designed for naturally blonde or light-coloured hair, lifting up to 4 shades for a fresh, youthful baby blonde finish.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eRevives Lifeless Blonde Hair\u003c\/strong\u003e: Brightens dull tones, leaving hair vibrant and full of life.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003ePerfect for Sensitive Scalps\u003c\/strong\u003e: Formulated with conditioning agents to minimise irritation and protect your scalp.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eCruelty-Free and Vegan\u003c\/strong\u003e: Made ethically with no animal testing or animal-derived ingredients.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy to Use\u003c\/strong\u003e: Ideal for both beginners and professionals, with step-by-step instructions for flawless results.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eComplete Kit\u003c\/strong\u003e: Includes everything you need for a smooth application, from developer to mixing tools.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003eFor the platinum blonde or Ash finish, pair with \u003cstrong\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Blonde Conditioning Platinum\u003c\/a\u003e or \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/ash-blonde-conditioning-toners-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eAsh Toner Sachets\u003c\/a\u003e\u003c\/strong\u003e (sold separately) to neutralise brassy tones and achieve a refined, polished look.\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:separator --\u003e\u003c\/p\u003e\n\u003chr class=\"wp-block-separator has-alpha-channel-opacity\"\u003e\u003c!-- \/wp:separator --\u003e\n\u003cp\u003e\u003c!-- wp:heading --\u003e\u003c\/p\u003e\n\u003ch2 class=\"wp-block-heading\"\u003eHow to use Smart Blonde No.2 Bleach Kit for Blonde Hair\u003c\/h2\u003e\n\u003cp\u003e\u003c!-- \/wp:heading --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list {\"ordered\":true} --\u003e\u003c\/p\u003e\n\u003col class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrepare\u003c\/strong\u003e:\u003c!-- wp:list --\u003e\n\u003cul class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003ePerform a patch test 48 hours before use to check for sensitivity.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003eWear gloves and protect your clothing with an old towel or cape.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eMix the Hair Bleach\u003c\/strong\u003e:\u003c!-- wp:list --\u003e\n\u003cul class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003eCombine the powder bleach and developer in the provided mixing bowl. Stir until smooth.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply\u003c\/strong\u003e:\u003c!-- wp:list --\u003e\n\u003cul class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003eSection your hair and apply the \u003cstrong\u003ehair bleach\u003c\/strong\u003e mixture evenly using the provided applicator brush.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003eWork from the ends and mid-lengths first, then apply to the roots. \u003cstrong\u003eEnsure the product is applied evenly to aviod patches.\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eProcess\u003c\/strong\u003e:\u003c!-- wp:list --\u003e\n\u003cul class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003eLeave the product on for the recommended time (see instructions in the kit) based on your hair's current shade and desired brightness.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse and Condition\u003c\/strong\u003e:\u003c!-- wp:list --\u003e\n\u003cul class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003eRinse thoroughly with warm water until the product is completely removed.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:heading --\u003e\u003c\/p\u003e\n\u003ch2 class=\"wp-block-heading\"\u003eTop tip when using Smart Blonde No.2 Bleach Kit for Blonde Hair\u003c\/h2\u003e\n\u003cp\u003e\u003c!-- \/wp:heading --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list --\u003e\u003c\/p\u003e\n\u003cul class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003eFor the ultimate blonde finish, pair with \u003cstrong\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Blonde Conditioning Platinum\u003c\/a\u003e or \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/ash-blonde-conditioning-toners-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eAsh Toner Sachets\u003c\/a\u003e\u003c\/strong\u003e (sold separately) to neutralise brassy tones and achieve a refined, polished look.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:separator --\u003e\u003c\/p\u003e\n\u003chr class=\"wp-block-separator has-alpha-channel-opacity\"\u003e\u003c!-- \/wp:separator --\u003e\n\u003cp\u003e\u003c!-- wp:heading --\u003e\u003c\/p\u003e\n\u003ch2 class=\"wp-block-heading\"\u003eFAQs - No.2 Smart Blonde Hair Bleach Kit:\u003c\/h2\u003e\n\u003cp\u003e\u003c!-- \/wp:heading --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list {\"ordered\":true} --\u003e\u003c\/p\u003e\n\u003col class=\"wp-block-list\"\u003e\n\u003c!-- wp:list-item --\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhat makes this formula suitable for sensitive scalps?\u003c\/strong\u003e\u003cbr\u003eThe gentle 6% formula is infused with conditioning agents to minimise irritation while effectively lightening your hair.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eHow many shades does it lift?\u003c\/strong\u003e\u003cbr\u003eThis gentle formula lifts up to 4 shades, perfect for enhancing naturally blonde or light-coloured hair.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eWill it work on darker hair colours?\u003c\/strong\u003e\u003cbr\u003eNo, the Gentle 6% formula is specifically designed for blonde or light-coloured hair. For darker hair, try the \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/smart-blonde-bleach-it-hair-lightener\/\" target=\"_blank\" rel=\"noopener\"\u003e\u003cstrong\u003eNo.1 Smart Blonde Hair Bleach for Dark Hair 12% formula\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eDoes it help brighten dull blonde hair?\u003c\/strong\u003e\u003cbr\u003eYes! This formula is ideal for reviving dull, lifeless blonde hair, transforming it into a fresh, bright baby blonde.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eAre instructions easy to follow?\u003c\/strong\u003e\u003cbr\u003eAbsolutely! The kit includes clear, step-by-step instructions to ensure you achieve salon-quality results at home.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eDo I need to use a toner afterward?\u003c\/strong\u003e\u003cbr\u003eUsing a toner is recommended for the best results. Pair with \u003cstrong\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Blonde Conditioning Platinum\u003c\/a\u003e or \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/ash-blonde-conditioning-toners-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eAsh Toner Sachets\u003c\/a\u003e\u003c\/strong\u003e, s to neutralise brassy tones and add a polished finish.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eHow long does the process take?\u003c\/strong\u003e\u003cbr\u003eThe process typically takes 40–60 minutes, depending on your hair’s current shade and desired result.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eIs this cruelty-free and vegan?\u003c\/strong\u003e\u003cbr\u003eYes, the product is ethically made with no animal testing or animal-derived ingredients.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eDoes it contain harsh chemicals?\u003c\/strong\u003e\u003cbr\u003eThe formula is designed to be gentle yet effective, ensuring minimal damage to your hair and scalp.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:list-item --\u003e\u003c\/p\u003e\n\u003cli\u003e\n\u003cstrong\u003eCan it be used frequently?\u003c\/strong\u003e\u003cbr\u003eDue to its gentle nature, it can be used for regular touch-ups, but we recommend allowing time for your hair to recover between applications.\u003c\/li\u003e\n\u003cp\u003e\u003c!-- \/wp:list-item --\u003e\u003c\/p\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003c!-- \/wp:list --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003eTransform your blonde hair effortlessly with the \u003cstrong\u003eSmart Blonde Gentle 6% Hair Bleach Kit For Blonde Hair\u003c\/strong\u003e. Designed to bring life and vibrancy to dull, lifeless blonde hair, this gentle formula is perfect for creating that youthful, baby blonde look you’ve always dreamed of. For a flawless finish, don’t forget to pair it with \u003cstrong\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Blonde Conditioning Platinum\u003c\/a\u003e or \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/ash-blonde-conditioning-toners-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eAsh Toner Sachets\u003c\/a\u003e\u003c\/strong\u003e, sold separately.\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003eFor darker hair, try the \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/smart-blonde-bleach-it-hair-lightener\/\" target=\"_blank\" rel=\"noopener\"\u003e\u003cstrong\u003eNo.1 Smart Blonde Hair Bleach for Dark Hair 12% formula\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:separator --\u003e\u003c\/p\u003e\n\u003chr class=\"wp-block-separator has-alpha-channel-opacity\"\u003e\u003c!-- \/wp:separator --\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000\"\u003e\u003cstrong\u003eORDER BEFORE 3pm FOR SAME DAY DISPATCH\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:image --\u003e\u003c\/p\u003e\n\u003cfigure class=\"wp-block-image\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/bleach-permanent-icons_large_539fbbdc-d471-4684-afde-a24a003a2343_large.png\" alt=\"Not tested on animals\"\u003e\u003c\/figure\u003e\n\u003cp\u003e\u003c!-- \/wp:image --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003eFor more styling tips, check out our \u003cstrong\u003e“\u003ca href=\"https:\/\/howtodyemyhair.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"\u003eHow to Colour My Hair\u003c\/a\u003e”\u003c\/strong\u003e blog for step-by-step advice and hair care recommendations.\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/collections\/blonde-1\" target=\"_blank\" rel=\"noreferrer noopener\"\u003eView Blonde collection\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.youtube.com\/watch?v=m6swPCcX7YY\u0026amp;t=102s\" target=\"_blank\" rel=\"noreferrer noopener\"\u003eHow to colour your hair at home\u003c\/a\u003e?\u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57416571781451,"sku":"3316-FBA-US","price":12.45,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/Smart-Blonde-for-blondes-images3.jpg?v=1778153409"},{"product_id":"creamy-blonde-hair-dye-with-added-plex-hair-care-conditioner-permanent-hair-colour-copy","title":"Creamy Blonde Hair Dye with added Plex Hair Care Conditioner, Permanent Hair Color","description":"\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"pt-0\"\u003e\n\u003cdiv class=\"gizmo-bot-avatar flex h-8 w-8 items-center justify-center overflow-hidden rounded-full\"\u003e\n\u003ch3 class=\"relative p-1 rounded-sm flex items-center justify-center bg-token-main-surface-primary text-token-text-primary h-8 w-8\"\u003e\u003cstrong style=\"color: #333333; font-family: Roboto; font-size: 25px; letter-spacing: -0.3px;\"\u003eTransform Your Look with Permanent Creamy Blonde Hair Dye\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"flex-col gap-1 md:gap-3\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col flex-grow AIPRM__conversation__response\"\u003e\n\u003cdiv class=\"min-h-8 text-message flex w-full flex-col items-end gap-2 whitespace-normal break-words text-start \u0026lt;.text-message+\u0026amp;\u0026gt;:mt-5\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"3e271b0f-7abd-479f-97cb-3023a32739ea\" data-message-model-slug=\"gpt-4o\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-\u0026lt;3px\u0026gt;\"\u003e\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\n\u003cp\u003eElevate your hair game with Smart Beauty’s \u003cstrong\u003eCreamy Blonde Permanent Hair Dye\u003c\/strong\u003e—the perfect solution for anyone looking to achieve soft, multidimensional blonde colour. Whether you’re aiming for a full-colour transformation, subtle highlights, or portion blonding, this kit delivers flawless, long-lasting results.\u003c\/p\u003e\n\u003cp\u003eDesigned with \u003cstrong\u003eSmart Plex Technology\u003c\/strong\u003e, this advanced formula strengthens and protects your hair during the colouring process, giving you a creamy, vibrant finish with added shine and resilience.\u003c\/p\u003e\n\u003cp\u003eTo neutralise brassiness and maintain that cool, creamy tone, use the \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" rel=\"noopener\" target=\"_blank\"\u003e\u003cstrong\u003eSmart Blonde Platinum Toner Sachet\u003c\/strong\u003e\u003c\/a\u003e(sold separately) for a polished, professional result.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy We Added Smart Plex to Our Creamy Blonde Hair Dye:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eIn professional salons, “plex” has been praised as the most significant development in hair care for repairing and rebuilding damaged hair. Unlike typical conditioners that only coat the hair, \u003cstrong\u003eSmart Plex\u003c\/strong\u003e repairs the micro-bond fibre structure of your hair, leaving it healthier and more robust after every use.\u003c\/p\u003e\n\u003cp\u003eEach kit includes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e50ml Smart Beauty Creamy Blonde permanent hair colour with Smart Plex\u003c\/li\u003e\n\u003cli\u003e100ml Smart Colour activator cream\u003c\/li\u003e\n\u003cli\u003ePair of protective gloves\u003c\/li\u003e\n\u003cli\u003eIllustrated step-by-step instruction leaflet\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWe want you to feel confident in your hair colouring experience, which is why our kits include detailed instructions to guide you through each step.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eCreamy Blonde Hair Dye – Perfect for Every Occasion\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eWhether you’re refreshing your everyday look or creating stunning highlights, our \u003cstrong\u003eCreamy Blonde Hair Dye\u003c\/strong\u003e is versatile and reliable for any occasion:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFull Head Colour:\u003c\/strong\u003e Achieve a soft, creamy blonde for a fresh, chic appearance.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHighlights:\u003c\/strong\u003e Add dimension and depth to your hair with natural-looking blonde highlights.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePortion Blonding:\u003c\/strong\u003e Lighten specific sections of your hair to frame your face or add a unique, personal touch.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor those enhancing highlights, follow up with \u003cstrong\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" rel=\"noopener\" target=\"_blank\"\u003eSmart Blonde Platinum Toner Sache\u003c\/a\u003et\u003c\/strong\u003e (sold separately) to ensure a brass-free, cool-toned finish.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eTips for Best Results with Creamy Blonde Hair Dye\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePre-Coloring Preparation:\u003c\/strong\u003e Ensure your hair is clean, dry, and free from heavy styling products for even results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrand Test:\u003c\/strong\u003e Always perform a strand test before full application to check your colour result and compatibility.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaintenance:\u003c\/strong\u003e Use colour-safe shampoos and conditioners to keep your blonde shade vibrant and fresh.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eFrequently Asked Questions\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e1. Does Smart Beauty Creamy Blonde Hair Dye work on darker hair?\u003c\/strong\u003e\u003cbr\u003eYes, but for darker shades, you may need to pre-lighten your hair or apply two applications for optimal results. Always perform a strand test before full application.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e2. How long does the colour last?\u003c\/strong\u003e\u003cbr\u003eThe creamy blonde colour typically remains vibrant for 6-8 weeks, depending on your hair care routine. To prolong colour life, avoid frequent exposure to chlorinated water and use sulfate-free hair products.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3. Will this dye damage my hair?\u003c\/strong\u003e\u003cbr\u003eNo, this dye is enriched with Smart Plex Technology to strengthen and protect your hair during the colouring process. It nourishes your hair while reducing breakage, leaving it softer, shinier, and more resilient.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e4. Can it be used for highlights or portion blonding?\u003c\/strong\u003e\u003cbr\u003eAbsolutely! This dye is ideal for highlights or partial blonding. For precise application, consider using a \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/quality-highlighting-cap-metal-hook\/\" rel=\"noopener\" target=\"_blank\"\u003ehighlighting cap\u003c\/a\u003e or \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/hair-highlighting-kit-contains-all-you-need-to-create-professional\/\" rel=\"noopener\" target=\"_blank\"\u003eapplicator tools\u003c\/a\u003e for a professional finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e5. How do I remove brassiness?\u003c\/strong\u003e\u003cbr\u003eTo neutralize any unwanted yellow or brassy tones, use our \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" rel=\"noopener\" target=\"_blank\"\u003e\u003cstrong\u003eSmart Blonde Platinum Toner Sachet\u003c\/strong\u003e\u003c\/a\u003e (sold separately) after colouring.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e6. Is this product vegan and cruelty-free?\u003c\/strong\u003e\u003cbr\u003eYes, Smart Beauty’s Creamy Blonde Hair Dye is 100% vegan and cruelty-free, aligning with ethical beauty standards.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eHow to Colour My Hair – Blog\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eVisit our \u003ca href=\"https:\/\/www.howtodyemyhair.com\/\" rel=\"noopener\" target=\"_blank\"\u003eblog website\u003c\/a\u003e for more expert tips, inspiration, and tutorials on achieving your perfect blonde look at home.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/collections\/bleach-blonde-hair-dye\/\" rel=\"noopener\" target=\"_blank\"\u003eOur Full Blonde Collection\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57416646263115,"sku":"FBA - 1601","price":12.45,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/smart-beauty-creamy-blonde-1.1.webp?v=1778153267"},{"product_id":"platinum-blonde-hair-dye-with-added-plex-hair-care-conditioner-permanent-hair-colour-copy","title":"Platinum Blonde Hair Dye with Added Plex Hair Care Conditioner, Permanent Hair Color","description":"\u003ch3\u003e\u003cstrong\u003eTransform Your Look with Permanent Platinum Blonde Hair Dye\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eElevate your style with a radiant, long-lasting platinum blonde colour from Smart Beauty. Whether you're embracing your bold side or want to refresh your look with a sleek, icy finish, our Platinum Blonde Hair Dye is the ultimate choice.\u003c\/p\u003e\n\u003cp\u003eFormulated with our innovative Smart Plex Technology, this hair dye doesn’t just colour your hair—it strengthens and protects it during the process, leaving you with vibrant, glossy hair that feels as good as it looks.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy Has Smart Plex Been Added to Our Platinum Blonde Hair Dye?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eYou’ve probably seen ‘plex’ treatments in professional salons—it’s regarded as the game-changer for hair colouring. Unlike traditional conditioners that simply coat the hair, plex treatments rebuild the micro-bond fibre structure within the hair shaft, making your hair stronger and healthier. Our Smart Plex is expertly blended into the dye to repair, treat, and tone your hair simultaneously.\u003c\/p\u003e\n\u003cp\u003eThe kit includes everything you need for a stunning platinum blonde result:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e50ml of Smart Beauty Platinum Blonde Permanent Hair Colour with Smart Plex\u003c\/li\u003e\n\u003cli\u003e100ml Smart Colour Activator Cream\u003c\/li\u003e\n\u003cli\u003eProtective gloves\u003c\/li\u003e\n\u003cli\u003eStep-by-step illustrated instruction leaflet\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003ePlatinum Blonde Hair Dye – Perfect for Every Occasion\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eWhether you're preparing for a festival, a special event, or a social media-worthy hair makeover, our Platinum Blonde Hair Dye is versatile and transformative:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eEveryday Glow:\u003c\/strong\u003e Brighten your style with an icy platinum blonde that complements any outfit or makeup look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCovering Greys:\u003c\/strong\u003e Achieve seamless, natural coverage for grey hair with a flawless finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBold Reinvention:\u003c\/strong\u003e Reinvent your look with a striking, statement-making platinum blonde that boosts your confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe long-lasting formula and nourishing benefits keep your hair vibrant and healthy for any occasion.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eTips for Best Results for Platinum Blonde Hair Dye\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePre-colouring preparation:\u003c\/strong\u003e Make sure your hair is clean and free of heavy styling products before applying the dye.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrand test:\u003c\/strong\u003e Perform a strand test to ensure the desired colour result and compatibility with your hair type.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaintenance:\u003c\/strong\u003e Use colour-protecting shampoos and \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Beauty Platinum Conditioning Toners\u003c\/a\u003e to maintain your platinum blonde shade and prevent brassiness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003ePlatinum Blonde Hair Dye – Frequently Asked Questions\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e1. Does Smart Beauty’s Platinum Blonde Hair Dye work on darker hair?\u003c\/strong\u003e\u003cbr\u003eYes, but for darker hair shades, you may need to pre-lighten or apply more than one treatment to achieve the desired platinum tone. Always follow the instructions and perform a strand test.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e2. How long does the colour last?\u003c\/strong\u003e\u003cbr\u003eTypically, the platinum blonde shade remains vibrant for 6-8 weeks, depending on your hair care routine. To maintain its brightness, use \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Beauty Platinum Conditioning Toners \u003c\/a\u003eto neutralise any yellow tones.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3. Will this dye damage my hair?\u003c\/strong\u003e\u003cbr\u003eNo, the formula is enriched with Smart Plex Technology, which repairs hair bonds and strengthens your hair during the colouring process. It also contains hydrating ingredients to prevent damage or dryness.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e4. Is it safe to use on sensitive scalps?\u003c\/strong\u003e\u003cbr\u003eYes, the formula is designed to be gentle, but we recommend performing a patch test 48 hours before application to check for any sensitivity.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e5. Can it be used to cover grey hair?\u003c\/strong\u003e\u003cbr\u003eYes, our Platinum Blonde Hair Dye provides even coverage for grey hair, resulting in a youthful, icy finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e6. Can I use it to create platinum blonde highlights?\u003c\/strong\u003e\u003cbr\u003eYes! You can use Smart Beauty Platinum Blonde Hair Dye to create stunning highlights. For best results, use our \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/hair-highlighting-kit-contains-all-you-need-to-create-professional\/\" target=\"_blank\" rel=\"noopener\"\u003ehighlighting kit\u003c\/a\u003e or a quality \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/quality-highlighting-cap-metal-hook\/\" target=\"_blank\" rel=\"noopener\"\u003ehighlight cap and hook\u003c\/a\u003e (sold separately).\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e7. Is this product cruelty-free and vegan?\u003c\/strong\u003e\u003cbr\u003eYes, our Platinum Blonde Hair Dye is 100% vegan and cruelty-free, perfect for conscious beauty lovers who want guilt-free glamour.\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eYour Perfect Platinum Look Awaits\u003c\/strong\u003e\u003cbr\u003eReady to achieve your dream platinum blonde? Follow our expert instructions for a flawless application and enjoy hair that shines with confidence.\u003c\/p\u003e\n\u003cp\u003eFor more styling tips, check out our \u003cstrong\u003e“\u003ca href=\"https:\/\/howtodyemyhair.com\/\" target=\"_blank\" rel=\"noopener\"\u003eHow to Colour My Hair\u003c\/a\u003e”\u003c\/strong\u003e blog for step-by-step advice and hair care recommendations.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/collections\/blonde-1\" target=\"_blank\" rel=\"noopener\"\u003e View Blonde collection\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.youtube.com\/watch?v=m6swPCcX7YY\u0026amp;t=102s\" target=\"_blank\" rel=\"noopener\"\u003eHow to colour your hair at home\u003c\/a\u003e?\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57416661729611,"sku":"FBA-1595b","price":12.45,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/smart-beauty-platinum-blonde-1.1.webp?v=1778153268"},{"product_id":"no-1-smart-blonde-hair-bleach-kit-for-dark-hair-copy","title":"No.1 Smart Blonde Hair Bleach Kit for Dark Hair","description":"\u003cp\u003eTransform your look effortlessly with the \u003cstrong\u003eSmart Blonde Hair Bleach Kit for Dark Hair\u003c\/strong\u003e, a professional-grade hair bleach designed for safe and easy at-home use. Whether you're preparing your hair for bold colours or achieving a stunning blonde transformation, this kit delivers salon-quality results with minimal damage.\u003c\/p\u003e\n\u003cp\u003eFormulated with care, this cruelty-free and vegan-friendly \u003cstrong\u003ehair bleach\u003c\/strong\u003e ensures effective lightening while keeping your hair nourished and healthy. Available in two powerful variants:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltimate (12%)\u003c\/strong\u003e: Designed for dark hair, lifting up to 8 levels for dramatic results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle (6%)\u003c\/strong\u003e: Perfect for lightening naturally blonde or light-coloured hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTo complete your look and neutralise brassy tones, pair your results with the \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e, sold separately, for a polished, professional finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmart Blonde Ultimate Formula (12%)\u003c\/strong\u003e: Designed for dark hair, lifting up to 8 levels for dramatic results. For lighter hair, consider our Gentle (6%) variant, sold separately.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional Lightening Power\u003c\/strong\u003e: Lifts hair up to 8 levels for bold, dramatic results, ideal for creating blonde shades or pre-lightening for vibrant colour applications.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle on Hair and Scalp\u003c\/strong\u003e: Infused with conditioning agents to minimise damage and provide smooth, shiny results, making it suitable for sensitive scalps.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCruelty-Free and Vegan\u003c\/strong\u003e: Ethically made with no animal testing or animal-derived ingredients.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy to Use\u003c\/strong\u003e: Designed for beginners and experts alike, with clear instructions for flawless application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eComplete Kit\u003c\/strong\u003e: Includes everything you need for a successful \u003cstrong\u003ehair bleach\u003c\/strong\u003e process, from developer to application tools.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor the ultimate blonde finish, pair with \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e (sold separately) to neutralise brassy tones and achieve a refined, polished look.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrepare\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003ePerform a patch test 48 hours before use to check for sensitivity.\u003c\/li\u003e\n\u003cli\u003eWear gloves and protect your clothing with an old towel or cape.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMix the Hair Bleach\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eCombine the powder bleach and developer in the provided mixing bowl. Stir until smooth.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eSection your hair and apply the \u003cstrong\u003ehair bleach\u003c\/strong\u003e mixture evenly using the provided applicator brush.\u003c\/li\u003e\n\u003cli\u003eWork quickly, starting at the ends and mid-lengths, then moving to the roots.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProcess\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eLeave the product on for the recommended time based on your hair colour and desired lift (see instructions in the kit).\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse and Condition\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eRinse thoroughly with warm water until the product is completely removed.\u003c\/li\u003e\n\u003cli\u003eApply your own conditioning treatment to restore moisture and shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cul\u003e\n\u003cli\u003eFor the ultimate blonde finish, pair with \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e (sold separately) to neutralise brassy tones and achieve a refined, polished look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFAQs\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eDoes the hair bleach contain harsh chemicals?\u003c\/strong\u003e\u003cbr\u003e\nNo, the formula is designed to be gentle yet effective, minimising damage to your hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAre results consistent with salon bleaching?\u003c\/strong\u003e\u003cbr\u003e\nYes, the professional-grade formula ensures results comparable to salon treatments, provided the instructions are followed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHow long does the hair bleaching process take?\u003c\/strong\u003e\u003cbr\u003e\nThe process typically takes 30–45 minutes, depending on your hair colour and desired lightness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDoes the hair bleach effectively lift dark hair colours?\u003c\/strong\u003e\u003cbr\u003e\nYes, the Ultimate (12%) variant is specifically designed to lift dark hair up to 8 levels for bold transformations.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIs the hair bleach suitable for sensitive scalps?\u003c\/strong\u003e\u003cbr\u003e\nYes, the conditioning agents in the formula make it gentler on the scalp, but a patch test is always recommended.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAre instructions easy to follow?\u003c\/strong\u003e\u003cbr\u003e\nAbsolutely! The kit includes clear, step-by-step instructions to ensure you achieve salon-quality results at home.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCan the hair bleach lighten hair multiple shades?\u003c\/strong\u003e\u003cbr\u003e\nYes, it lifts hair up to 8 shades, perfect for creating a dramatic blonde effect or preparing for vibrant colours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhat should I use after bleaching for the best results?\u003c\/strong\u003e\u003cbr\u003e\nAfter bleaching, use the \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e to neutralize brassy tones and achieve a refined blonde finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAre instructions included for proper use?\u003c\/strong\u003e\u003cbr\u003e\nYes, the kit comes with a detailed instruction booklet for a stress-free application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWill the hair bleach work on dark hair colours?\u003c\/strong\u003e\u003cbr\u003e\nYes, the Ultimate (12%) variant is formulated to lift dark hair effectively, providing a clean, blonde base.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eAchieve your dream hair transformation with \u003cstrong\u003eSmart Blonde Hair Bleach Lightener\u003c\/strong\u003e – a product designed to deliver professional results with safety and ease at the heart of its formulation. Pair it with \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e, sold separately, for a complete, flawless blonde look. Choose the variant that best suits your hair type and let your creativity shine!\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eORDER BEFORE 3pm FOR SAME DAY DISPATCH\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/bleach-permanent-icons_large_539fbbdc-d471-4684-afde-a24a003a2343_large.png\" alt=\"Not tested on animals\"\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57416743190859,"sku":"3315-FBA-US-stickerless","price":12.45,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/Smart-Blonde-for-blondes-images.jpg?v=1778153408"},{"product_id":"creamy-blonde-hair-dye-with-added-plex-hair-care-conditioner-permanent-hair-colour-copy-1","title":"Creamy Blonde Hair Dye with added Plex Hair Care Conditioner, Permanent Hair Colour","description":"\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"pt-0\"\u003e\n\u003cdiv class=\"gizmo-bot-avatar flex h-8 w-8 items-center justify-center overflow-hidden rounded-full\"\u003e\n\u003cdiv class=\"relative p-1 rounded-sm flex items-center justify-center bg-token-main-surface-primary text-token-text-primary h-8 w-8\"\u003e\u003cstrong style=\"color: #333333;font-family: Roboto;font-size: 25px;letter-spacing: -0.3px\"\u003eTransform Your Look with Permanent Creamy Blonde Hair Dye\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"flex-col gap-1 md:gap-3\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col flex-grow AIPRM__conversation__response\"\u003e\n\u003cdiv class=\"min-h-8 text-message flex w-full flex-col items-end gap-2 whitespace-normal break-words text-start \u0026lt;.text-message+\u0026amp;\u0026gt;:mt-5\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"3e271b0f-7abd-479f-97cb-3023a32739ea\" data-message-model-slug=\"gpt-4o\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-\u0026lt;3px\u0026gt;\"\u003e\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\n\u003cp\u003eElevate your hair game with Smart Beauty’s \u003cstrong\u003eCreamy Blonde Permanent Hair Dye\u003c\/strong\u003e—the perfect solution for anyone looking to achieve soft, multidimensional blonde colour. Whether you’re aiming for a full-colour transformation, subtle highlights, or portion blonding, this kit delivers flawless, long-lasting results.\u003c\/p\u003e\n\u003cp\u003eDesigned with \u003cstrong\u003eSmart Plex Technology\u003c\/strong\u003e, this advanced formula strengthens and protects your hair during the colouring process, giving you a creamy, vibrant finish with added shine and resilience.\u003c\/p\u003e\n\u003cp\u003eTo neutralise brassiness and maintain that cool, creamy tone, use the \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003e\u003cstrong\u003eSmart Blonde Platinum Toner Sachet\u003c\/strong\u003e\u003c\/a\u003e(sold separately) for a polished, professional result.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy We Added Smart Plex to Our Creamy Blonde Hair Dye:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eIn professional salons, “plex” has been praised as the most significant development in hair care for repairing and rebuilding damaged hair. Unlike typical conditioners that only coat the hair, \u003cstrong\u003eSmart Plex\u003c\/strong\u003e repairs the micro-bond fibre structure of your hair, leaving it healthier and more robust after every use.\u003c\/p\u003e\n\u003cp\u003eEach kit includes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e50ml Smart Beauty Creamy Blonde permanent hair colour with Smart Plex\u003c\/li\u003e\n\u003cli\u003e100ml Smart Colour activator cream\u003c\/li\u003e\n\u003cli\u003ePair of protective gloves\u003c\/li\u003e\n\u003cli\u003eIllustrated step-by-step instruction leaflet\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWe want you to feel confident in your hair colouring experience, which is why our kits include detailed instructions to guide you through each step.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eCreamy Blonde Hair Dye – Perfect for Every Occasion\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eWhether you’re refreshing your everyday look or creating stunning highlights, our \u003cstrong\u003eCreamy Blonde Hair Dye\u003c\/strong\u003e is versatile and reliable for any occasion:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFull Head Colour:\u003c\/strong\u003e Achieve a soft, creamy blonde for a fresh, chic appearance.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHighlights:\u003c\/strong\u003e Add dimension and depth to your hair with natural-looking blonde highlights.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePortion Blonding:\u003c\/strong\u003e Lighten specific sections of your hair to frame your face or add a unique, personal touch.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor those enhancing highlights, follow up with \u003cstrong\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Blonde Platinum Toner Sache\u003c\/a\u003et\u003c\/strong\u003e (sold separately) to ensure a brass-free, cool-toned finish.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eTips for Best Results with Creamy Blonde Hair Dye\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePre-Coloring Preparation:\u003c\/strong\u003e Ensure your hair is clean, dry, and free from heavy styling products for even results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrand Test:\u003c\/strong\u003e Always perform a strand test before full application to check your colour result and compatibility.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaintenance:\u003c\/strong\u003e Use colour-safe shampoos and conditioners to keep your blonde shade vibrant and fresh.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eFrequently Asked Questions\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e1. Does Smart Beauty Creamy Blonde Hair Dye work on darker hair?\u003c\/strong\u003e\u003cbr\u003eYes, but for darker shades, you may need to pre-lighten your hair or apply two applications for optimal results. Always perform a strand test before full application.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e2. How long does the colour last?\u003c\/strong\u003e\u003cbr\u003eThe creamy blonde colour typically remains vibrant for 6-8 weeks, depending on your hair care routine. To prolong colour life, avoid frequent exposure to chlorinated water and use sulfate-free hair products.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3. Will this dye damage my hair?\u003c\/strong\u003e\u003cbr\u003eNo, this dye is enriched with Smart Plex Technology to strengthen and protect your hair during the colouring process. It nourishes your hair while reducing breakage, leaving it softer, shinier, and more resilient.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e4. Can it be used for highlights or portion blonding?\u003c\/strong\u003e\u003cbr\u003eAbsolutely! This dye is ideal for highlights or partial blonding. For precise application, consider using a \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/quality-highlighting-cap-metal-hook\/\" target=\"_blank\" rel=\"noopener\"\u003ehighlighting cap\u003c\/a\u003e or \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/hair-highlighting-kit-contains-all-you-need-to-create-professional\/\" target=\"_blank\" rel=\"noopener\"\u003eapplicator tools\u003c\/a\u003e for a professional finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e5. How do I remove brassiness?\u003c\/strong\u003e\u003cbr\u003eTo neutralize any unwanted yellow or brassy tones, use our \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003e\u003cstrong\u003eSmart Blonde Platinum Toner Sachet\u003c\/strong\u003e\u003c\/a\u003e (sold separately) after colouring.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e6. Is this product vegan and cruelty-free?\u003c\/strong\u003e\u003cbr\u003eYes, Smart Beauty’s Creamy Blonde Hair Dye is 100% vegan and cruelty-free, aligning with ethical beauty standards.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eHow to Colour My Hair – Blog\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eVisit our \u003ca href=\"https:\/\/www.howtodyemyhair.com\/\" target=\"_blank\" rel=\"noopener\"\u003eblog website\u003c\/a\u003e for more expert tips, inspiration, and tutorials on achieving your perfect blonde look at home.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/collections\/bleach-blonde-hair-dye\/\" target=\"_blank\" rel=\"noopener\"\u003eOur Full Blonde Collection\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57433377472843,"sku":"FBM-DE-1012","price":12.45,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/smart-beauty-creamy-blonde-1.1.webp?v=1778153267"},{"product_id":"no-1-smart-blonde-hair-bleach-kit-for-dark-hair-copy-1","title":"No.1 Smart Blonde Hair Bleach Kit for Dark Hair","description":"\u003cp\u003eTransform your look effortlessly with the \u003cstrong\u003eSmart Blonde Hair Bleach Kit for Dark Hair\u003c\/strong\u003e, a professional-grade hair bleach designed for safe and easy at-home use. Whether you're preparing your hair for bold colours or achieving a stunning blonde transformation, this kit delivers salon-quality results with minimal damage.\u003c\/p\u003e\n\u003cp\u003eFormulated with care, this cruelty-free and vegan-friendly \u003cstrong\u003ehair bleach\u003c\/strong\u003e ensures effective lightening while keeping your hair nourished and healthy. Available in two powerful variants:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltimate (12%)\u003c\/strong\u003e: Designed for dark hair, lifting up to 8 levels for dramatic results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle (6%)\u003c\/strong\u003e: Perfect for lightening naturally blonde or light-coloured hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTo complete your look and neutralise brassy tones, pair your results with the \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e, sold separately, for a polished, professional finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmart Blonde Ultimate Formula (12%)\u003c\/strong\u003e: Designed for dark hair, lifting up to 8 levels for dramatic results. For lighter hair, consider our Gentle (6%) variant, sold separately.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional Lightening Power\u003c\/strong\u003e: Lifts hair up to 8 levels for bold, dramatic results, ideal for creating blonde shades or pre-lightening for vibrant colour applications.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle on Hair and Scalp\u003c\/strong\u003e: Infused with conditioning agents to minimise damage and provide smooth, shiny results, making it suitable for sensitive scalps.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCruelty-Free and Vegan\u003c\/strong\u003e: Ethically made with no animal testing or animal-derived ingredients.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy to Use\u003c\/strong\u003e: Designed for beginners and experts alike, with clear instructions for flawless application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eComplete Kit\u003c\/strong\u003e: Includes everything you need for a successful \u003cstrong\u003ehair bleach\u003c\/strong\u003e process, from developer to application tools.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor the ultimate blonde finish, pair with \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e (sold separately) to neutralise brassy tones and achieve a refined, polished look.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrepare\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003ePerform a patch test 48 hours before use to check for sensitivity.\u003c\/li\u003e\n\u003cli\u003eWear gloves and protect your clothing with an old towel or cape.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMix the Hair Bleach\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eCombine the powder bleach and developer in the provided mixing bowl. Stir until smooth.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eSection your hair and apply the \u003cstrong\u003ehair bleach\u003c\/strong\u003e mixture evenly using the provided applicator brush.\u003c\/li\u003e\n\u003cli\u003eWork quickly, starting at the ends and mid-lengths, then moving to the roots.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProcess\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eLeave the product on for the recommended time based on your hair colour and desired lift (see instructions in the kit).\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse and Condition\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eRinse thoroughly with warm water until the product is completely removed.\u003c\/li\u003e\n\u003cli\u003eApply your own conditioning treatment to restore moisture and shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cul\u003e\n\u003cli\u003eFor the ultimate blonde finish, pair with \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e (sold separately) to neutralise brassy tones and achieve a refined, polished look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFAQs\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eDoes the hair bleach contain harsh chemicals?\u003c\/strong\u003e\u003cbr\u003e\nNo, the formula is designed to be gentle yet effective, minimising damage to your hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAre results consistent with salon bleaching?\u003c\/strong\u003e\u003cbr\u003e\nYes, the professional-grade formula ensures results comparable to salon treatments, provided the instructions are followed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHow long does the hair bleaching process take?\u003c\/strong\u003e\u003cbr\u003e\nThe process typically takes 30–45 minutes, depending on your hair colour and desired lightness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDoes the hair bleach effectively lift dark hair colours?\u003c\/strong\u003e\u003cbr\u003e\nYes, the Ultimate (12%) variant is specifically designed to lift dark hair up to 8 levels for bold transformations.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIs the hair bleach suitable for sensitive scalps?\u003c\/strong\u003e\u003cbr\u003e\nYes, the conditioning agents in the formula make it gentler on the scalp, but a patch test is always recommended.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAre instructions easy to follow?\u003c\/strong\u003e\u003cbr\u003e\nAbsolutely! The kit includes clear, step-by-step instructions to ensure you achieve salon-quality results at home.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCan the hair bleach lighten hair multiple shades?\u003c\/strong\u003e\u003cbr\u003e\nYes, it lifts hair up to 8 shades, perfect for creating a dramatic blonde effect or preparing for vibrant colours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhat should I use after bleaching for the best results?\u003c\/strong\u003e\u003cbr\u003e\nAfter bleaching, use the \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e to neutralize brassy tones and achieve a refined blonde finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAre instructions included for proper use?\u003c\/strong\u003e\u003cbr\u003e\nYes, the kit comes with a detailed instruction booklet for a stress-free application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWill the hair bleach work on dark hair colours?\u003c\/strong\u003e\u003cbr\u003e\nYes, the Ultimate (12%) variant is formulated to lift dark hair effectively, providing a clean, blonde base.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eAchieve your dream hair transformation with \u003cstrong\u003eSmart Blonde Hair Bleach Lightener\u003c\/strong\u003e – a product designed to deliver professional results with safety and ease at the heart of its formulation. Pair it with \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e, sold separately, for a complete, flawless blonde look. Choose the variant that best suits your hair type and let your creativity shine!\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eORDER BEFORE 3pm FOR SAME DAY DISPATCH\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/bleach-permanent-icons_large_539fbbdc-d471-4684-afde-a24a003a2343_large.png\" alt=\"Not tested on animals\"\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57433866305867,"sku":"FBM-DE-1016","price":12.45,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/Smart-Blonde-for-blondes-images.jpg?v=1778153408"},{"product_id":"platinum-blonde-hair-dye-with-added-plex-hair-care-conditioner-permanent-hair-colour-copy-1","title":"Platinum Blonde Hair Dye with Added Plex Hair Care Conditioner, Permanent Hair Colour","description":"\u003ch3\u003e\u003cstrong\u003eTransform Your Look with Permanent Platinum Blonde Hair Dye\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eElevate your style with a radiant, long-lasting platinum blonde colour from Smart Beauty. Whether you're embracing your bold side or want to refresh your look with a sleek, icy finish, our Platinum Blonde Hair Dye is the ultimate choice.\u003c\/p\u003e\n\u003cp\u003eFormulated with our innovative Smart Plex Technology, this hair dye doesn’t just colour your hair—it strengthens and protects it during the process, leaving you with vibrant, glossy hair that feels as good as it looks.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy Has Smart Plex Been Added to Our Platinum Blonde Hair Dye?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eYou’ve probably seen ‘plex’ treatments in professional salons—it’s regarded as the game-changer for hair colouring. Unlike traditional conditioners that simply coat the hair, plex treatments rebuild the micro-bond fibre structure within the hair shaft, making your hair stronger and healthier. Our Smart Plex is expertly blended into the dye to repair, treat, and tone your hair simultaneously.\u003c\/p\u003e\n\u003cp\u003eThe kit includes everything you need for a stunning platinum blonde result:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e50ml of Smart Beauty Platinum Blonde Permanent Hair Colour with Smart Plex\u003c\/li\u003e\n\u003cli\u003e100ml Smart Colour Activator Cream\u003c\/li\u003e\n\u003cli\u003eProtective gloves\u003c\/li\u003e\n\u003cli\u003eStep-by-step illustrated instruction leaflet\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003ePlatinum Blonde Hair Dye – Perfect for Every Occasion\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eWhether you're preparing for a festival, a special event, or a social media-worthy hair makeover, our Platinum Blonde Hair Dye is versatile and transformative:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eEveryday Glow:\u003c\/strong\u003e Brighten your style with an icy platinum blonde that complements any outfit or makeup look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCovering Greys:\u003c\/strong\u003e Achieve seamless, natural coverage for grey hair with a flawless finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBold Reinvention:\u003c\/strong\u003e Reinvent your look with a striking, statement-making platinum blonde that boosts your confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe long-lasting formula and nourishing benefits keep your hair vibrant and healthy for any occasion.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eTips for Best Results for Platinum Blonde Hair Dye\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePre-colouring preparation:\u003c\/strong\u003e Make sure your hair is clean and free of heavy styling products before applying the dye.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrand test:\u003c\/strong\u003e Perform a strand test to ensure the desired colour result and compatibility with your hair type.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaintenance:\u003c\/strong\u003e Use colour-protecting shampoos and \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Beauty Platinum Conditioning Toners\u003c\/a\u003e to maintain your platinum blonde shade and prevent brassiness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003ePlatinum Blonde Hair Dye – Frequently Asked Questions\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e1. Does Smart Beauty’s Platinum Blonde Hair Dye work on darker hair?\u003c\/strong\u003e\u003cbr\u003eYes, but for darker hair shades, you may need to pre-lighten or apply more than one treatment to achieve the desired platinum tone. Always follow the instructions and perform a strand test.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e2. How long does the colour last?\u003c\/strong\u003e\u003cbr\u003eTypically, the platinum blonde shade remains vibrant for 6-8 weeks, depending on your hair care routine. To maintain its brightness, use \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Beauty Platinum Conditioning Toners \u003c\/a\u003eto neutralise any yellow tones.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3. Will this dye damage my hair?\u003c\/strong\u003e\u003cbr\u003eNo, the formula is enriched with Smart Plex Technology, which repairs hair bonds and strengthens your hair during the colouring process. It also contains hydrating ingredients to prevent damage or dryness.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e4. Is it safe to use on sensitive scalps?\u003c\/strong\u003e\u003cbr\u003eYes, the formula is designed to be gentle, but we recommend performing a patch test 48 hours before application to check for any sensitivity.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e5. Can it be used to cover grey hair?\u003c\/strong\u003e\u003cbr\u003eYes, our Platinum Blonde Hair Dye provides even coverage for grey hair, resulting in a youthful, icy finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e6. Can I use it to create platinum blonde highlights?\u003c\/strong\u003e\u003cbr\u003eYes! You can use Smart Beauty Platinum Blonde Hair Dye to create stunning highlights. For best results, use our \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/hair-highlighting-kit-contains-all-you-need-to-create-professional\/\" target=\"_blank\" rel=\"noopener\"\u003ehighlighting kit\u003c\/a\u003e or a quality \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/quality-highlighting-cap-metal-hook\/\" target=\"_blank\" rel=\"noopener\"\u003ehighlight cap and hook\u003c\/a\u003e (sold separately).\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e7. Is this product cruelty-free and vegan?\u003c\/strong\u003e\u003cbr\u003eYes, our Platinum Blonde Hair Dye is 100% vegan and cruelty-free, perfect for conscious beauty lovers who want guilt-free glamour.\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eYour Perfect Platinum Look Awaits\u003c\/strong\u003e\u003cbr\u003eReady to achieve your dream platinum blonde? Follow our expert instructions for a flawless application and enjoy hair that shines with confidence.\u003c\/p\u003e\n\u003cp\u003eFor more styling tips, check out our \u003cstrong\u003e“\u003ca href=\"https:\/\/howtodyemyhair.com\/\" target=\"_blank\" rel=\"noopener\"\u003eHow to Colour My Hair\u003c\/a\u003e”\u003c\/strong\u003e blog for step-by-step advice and hair care recommendations.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/collections\/blonde-1\" target=\"_blank\" rel=\"noopener\"\u003e View Blonde collection\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.youtube.com\/watch?v=m6swPCcX7YY\u0026amp;t=102s\" target=\"_blank\" rel=\"noopener\"\u003eHow to colour your hair at home\u003c\/a\u003e?\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57434011730251,"sku":"FBM-DE-1009","price":12.45,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/smart-beauty-platinum-blonde-1.1.webp?v=1778153268"},{"product_id":"creamy-blonde-hair-dye-with-added-plex-hair-care-conditioner-permanent-hair-colour-copy-2","title":"Creamy Blonde Hair Dye with added Plex Hair Care Conditioner, Permanent Hair Colour","description":"\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"pt-0\"\u003e\n\u003cdiv class=\"gizmo-bot-avatar flex h-8 w-8 items-center justify-center overflow-hidden rounded-full\"\u003e\n\u003cdiv class=\"relative p-1 rounded-sm flex items-center justify-center bg-token-main-surface-primary text-token-text-primary h-8 w-8\"\u003e\u003cstrong style=\"color: #333333;font-family: Roboto;font-size: 25px;letter-spacing: -0.3px\"\u003eTransform Your Look with Permanent Creamy Blonde Hair Dye\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"flex-col gap-1 md:gap-3\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col flex-grow AIPRM__conversation__response\"\u003e\n\u003cdiv class=\"min-h-8 text-message flex w-full flex-col items-end gap-2 whitespace-normal break-words text-start \u0026lt;.text-message+\u0026amp;\u0026gt;:mt-5\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"3e271b0f-7abd-479f-97cb-3023a32739ea\" data-message-model-slug=\"gpt-4o\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-\u0026lt;3px\u0026gt;\"\u003e\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\n\u003cp\u003eElevate your hair game with Smart Beauty’s \u003cstrong\u003eCreamy Blonde Permanent Hair Dye\u003c\/strong\u003e—the perfect solution for anyone looking to achieve soft, multidimensional blonde colour. Whether you’re aiming for a full-colour transformation, subtle highlights, or portion blonding, this kit delivers flawless, long-lasting results.\u003c\/p\u003e\n\u003cp\u003eDesigned with \u003cstrong\u003eSmart Plex Technology\u003c\/strong\u003e, this advanced formula strengthens and protects your hair during the colouring process, giving you a creamy, vibrant finish with added shine and resilience.\u003c\/p\u003e\n\u003cp\u003eTo neutralise brassiness and maintain that cool, creamy tone, use the \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003e\u003cstrong\u003eSmart Blonde Platinum Toner Sachet\u003c\/strong\u003e\u003c\/a\u003e(sold separately) for a polished, professional result.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy We Added Smart Plex to Our Creamy Blonde Hair Dye:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eIn professional salons, “plex” has been praised as the most significant development in hair care for repairing and rebuilding damaged hair. Unlike typical conditioners that only coat the hair, \u003cstrong\u003eSmart Plex\u003c\/strong\u003e repairs the micro-bond fibre structure of your hair, leaving it healthier and more robust after every use.\u003c\/p\u003e\n\u003cp\u003eEach kit includes:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e50ml Smart Beauty Creamy Blonde permanent hair colour with Smart Plex\u003c\/li\u003e\n\u003cli\u003e100ml Smart Colour activator cream\u003c\/li\u003e\n\u003cli\u003ePair of protective gloves\u003c\/li\u003e\n\u003cli\u003eIllustrated step-by-step instruction leaflet\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWe want you to feel confident in your hair colouring experience, which is why our kits include detailed instructions to guide you through each step.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eCreamy Blonde Hair Dye – Perfect for Every Occasion\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eWhether you’re refreshing your everyday look or creating stunning highlights, our \u003cstrong\u003eCreamy Blonde Hair Dye\u003c\/strong\u003e is versatile and reliable for any occasion:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFull Head Colour:\u003c\/strong\u003e Achieve a soft, creamy blonde for a fresh, chic appearance.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHighlights:\u003c\/strong\u003e Add dimension and depth to your hair with natural-looking blonde highlights.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePortion Blonding:\u003c\/strong\u003e Lighten specific sections of your hair to frame your face or add a unique, personal touch.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor those enhancing highlights, follow up with \u003cstrong\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Blonde Platinum Toner Sache\u003c\/a\u003et\u003c\/strong\u003e (sold separately) to ensure a brass-free, cool-toned finish.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eTips for Best Results with Creamy Blonde Hair Dye\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePre-Coloring Preparation:\u003c\/strong\u003e Ensure your hair is clean, dry, and free from heavy styling products for even results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrand Test:\u003c\/strong\u003e Always perform a strand test before full application to check your colour result and compatibility.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaintenance:\u003c\/strong\u003e Use colour-safe shampoos and conditioners to keep your blonde shade vibrant and fresh.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eFrequently Asked Questions\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e1. Does Smart Beauty Creamy Blonde Hair Dye work on darker hair?\u003c\/strong\u003e\u003cbr\u003eYes, but for darker shades, you may need to pre-lighten your hair or apply two applications for optimal results. Always perform a strand test before full application.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e2. How long does the colour last?\u003c\/strong\u003e\u003cbr\u003eThe creamy blonde colour typically remains vibrant for 6-8 weeks, depending on your hair care routine. To prolong colour life, avoid frequent exposure to chlorinated water and use sulfate-free hair products.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3. Will this dye damage my hair?\u003c\/strong\u003e\u003cbr\u003eNo, this dye is enriched with Smart Plex Technology to strengthen and protect your hair during the colouring process. It nourishes your hair while reducing breakage, leaving it softer, shinier, and more resilient.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e4. Can it be used for highlights or portion blonding?\u003c\/strong\u003e\u003cbr\u003eAbsolutely! This dye is ideal for highlights or partial blonding. For precise application, consider using a \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/quality-highlighting-cap-metal-hook\/\" target=\"_blank\" rel=\"noopener\"\u003ehighlighting cap\u003c\/a\u003e or \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/hair-highlighting-kit-contains-all-you-need-to-create-professional\/\" target=\"_blank\" rel=\"noopener\"\u003eapplicator tools\u003c\/a\u003e for a professional finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e5. How do I remove brassiness?\u003c\/strong\u003e\u003cbr\u003eTo neutralize any unwanted yellow or brassy tones, use our \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003e\u003cstrong\u003eSmart Blonde Platinum Toner Sachet\u003c\/strong\u003e\u003c\/a\u003e (sold separately) after colouring.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e6. Is this product vegan and cruelty-free?\u003c\/strong\u003e\u003cbr\u003eYes, Smart Beauty’s Creamy Blonde Hair Dye is 100% vegan and cruelty-free, aligning with ethical beauty standards.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eHow to Colour My Hair – Blog\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eVisit our \u003ca href=\"https:\/\/www.howtodyemyhair.com\/\" target=\"_blank\" rel=\"noopener\"\u003eblog website\u003c\/a\u003e for more expert tips, inspiration, and tutorials on achieving your perfect blonde look at home.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/collections\/bleach-blonde-hair-dye\/\" target=\"_blank\" rel=\"noopener\"\u003eOur Full Blonde Collection\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57444538745163,"sku":"FBM - 1601-CA","price":12.45,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/smart-beauty-creamy-blonde-1.1.webp?v=1778153267"},{"product_id":"no-1-smart-blonde-hair-bleach-kit-for-dark-hair-copy-2","title":"No.1 Smart Blonde Hair Bleach Kit for Dark Hair","description":"\u003cp\u003eTransform your look effortlessly with the \u003cstrong\u003eSmart Blonde Hair Bleach Kit for Dark Hair\u003c\/strong\u003e, a professional-grade hair bleach designed for safe and easy at-home use. Whether you're preparing your hair for bold colours or achieving a stunning blonde transformation, this kit delivers salon-quality results with minimal damage.\u003c\/p\u003e\n\u003cp\u003eFormulated with care, this cruelty-free and vegan-friendly \u003cstrong\u003ehair bleach\u003c\/strong\u003e ensures effective lightening while keeping your hair nourished and healthy. Available in two powerful variants:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltimate (12%)\u003c\/strong\u003e: Designed for dark hair, lifting up to 8 levels for dramatic results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle (6%)\u003c\/strong\u003e: Perfect for lightening naturally blonde or light-coloured hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTo complete your look and neutralise brassy tones, pair your results with the \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e, sold separately, for a polished, professional finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmart Blonde Ultimate Formula (12%)\u003c\/strong\u003e: Designed for dark hair, lifting up to 8 levels for dramatic results. For lighter hair, consider our Gentle (6%) variant, sold separately.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional Lightening Power\u003c\/strong\u003e: Lifts hair up to 8 levels for bold, dramatic results, ideal for creating blonde shades or pre-lightening for vibrant colour applications.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle on Hair and Scalp\u003c\/strong\u003e: Infused with conditioning agents to minimise damage and provide smooth, shiny results, making it suitable for sensitive scalps.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCruelty-Free and Vegan\u003c\/strong\u003e: Ethically made with no animal testing or animal-derived ingredients.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy to Use\u003c\/strong\u003e: Designed for beginners and experts alike, with clear instructions for flawless application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eComplete Kit\u003c\/strong\u003e: Includes everything you need for a successful \u003cstrong\u003ehair bleach\u003c\/strong\u003e process, from developer to application tools.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor the ultimate blonde finish, pair with \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e (sold separately) to neutralise brassy tones and achieve a refined, polished look.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrepare\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003ePerform a patch test 48 hours before use to check for sensitivity.\u003c\/li\u003e\n\u003cli\u003eWear gloves and protect your clothing with an old towel or cape.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMix the Hair Bleach\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eCombine the powder bleach and developer in the provided mixing bowl. Stir until smooth.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eSection your hair and apply the \u003cstrong\u003ehair bleach\u003c\/strong\u003e mixture evenly using the provided applicator brush.\u003c\/li\u003e\n\u003cli\u003eWork quickly, starting at the ends and mid-lengths, then moving to the roots.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProcess\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eLeave the product on for the recommended time based on your hair colour and desired lift (see instructions in the kit).\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse and Condition\u003c\/strong\u003e:\n\u003cul\u003e\n\u003cli\u003eRinse thoroughly with warm water until the product is completely removed.\u003c\/li\u003e\n\u003cli\u003eApply your own conditioning treatment to restore moisture and shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cul\u003e\n\u003cli\u003eFor the ultimate blonde finish, pair with \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e (sold separately) to neutralise brassy tones and achieve a refined, polished look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFAQs\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eDoes the hair bleach contain harsh chemicals?\u003c\/strong\u003e\u003cbr\u003e\nNo, the formula is designed to be gentle yet effective, minimising damage to your hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAre results consistent with salon bleaching?\u003c\/strong\u003e\u003cbr\u003e\nYes, the professional-grade formula ensures results comparable to salon treatments, provided the instructions are followed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHow long does the hair bleaching process take?\u003c\/strong\u003e\u003cbr\u003e\nThe process typically takes 30–45 minutes, depending on your hair colour and desired lightness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDoes the hair bleach effectively lift dark hair colours?\u003c\/strong\u003e\u003cbr\u003e\nYes, the Ultimate (12%) variant is specifically designed to lift dark hair up to 8 levels for bold transformations.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIs the hair bleach suitable for sensitive scalps?\u003c\/strong\u003e\u003cbr\u003e\nYes, the conditioning agents in the formula make it gentler on the scalp, but a patch test is always recommended.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAre instructions easy to follow?\u003c\/strong\u003e\u003cbr\u003e\nAbsolutely! The kit includes clear, step-by-step instructions to ensure you achieve salon-quality results at home.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCan the hair bleach lighten hair multiple shades?\u003c\/strong\u003e\u003cbr\u003e\nYes, it lifts hair up to 8 shades, perfect for creating a dramatic blonde effect or preparing for vibrant colours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhat should I use after bleaching for the best results?\u003c\/strong\u003e\u003cbr\u003e\nAfter bleaching, use the \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e to neutralize brassy tones and achieve a refined blonde finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAre instructions included for proper use?\u003c\/strong\u003e\u003cbr\u003e\nYes, the kit comes with a detailed instruction booklet for a stress-free application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWill the hair bleach work on dark hair colours?\u003c\/strong\u003e\u003cbr\u003e\nYes, the Ultimate (12%) variant is formulated to lift dark hair effectively, providing a clean, blonde base.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eAchieve your dream hair transformation with \u003cstrong\u003eSmart Blonde Hair Bleach Lightener\u003c\/strong\u003e – a product designed to deliver professional results with safety and ease at the heart of its formulation. Pair it with \u003cstrong\u003eSmart Blonde Conditioning Platinum or Ash Toner Sachets\u003c\/strong\u003e, sold separately, for a complete, flawless blonde look. Choose the variant that best suits your hair type and let your creativity shine!\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong\u003eORDER BEFORE 3pm FOR SAME DAY DISPATCH\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/bleach-permanent-icons_large_539fbbdc-d471-4684-afde-a24a003a2343_large.png\" alt=\"Not tested on animals\"\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57444757700939,"sku":"3315-FBM-CA","price":12.45,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/Smart-Blonde-for-blondes-images.jpg?v=1778153408"},{"product_id":"platinum-blonde-hair-dye-with-added-plex-hair-care-conditioner-permanent-hair-colour-copy-2","title":"Platinum Blonde Hair Dye with Added Plex Hair Care Conditioner, Permanent Hair Colour","description":"\u003ch3\u003e\u003cstrong\u003eTransform Your Look with Permanent Platinum Blonde Hair Dye\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eElevate your style with a radiant, long-lasting platinum blonde colour from Smart Beauty. Whether you're embracing your bold side or want to refresh your look with a sleek, icy finish, our Platinum Blonde Hair Dye is the ultimate choice.\u003c\/p\u003e\n\u003cp\u003eFormulated with our innovative Smart Plex Technology, this hair dye doesn’t just colour your hair—it strengthens and protects it during the process, leaving you with vibrant, glossy hair that feels as good as it looks.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy Has Smart Plex Been Added to Our Platinum Blonde Hair Dye?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eYou’ve probably seen ‘plex’ treatments in professional salons—it’s regarded as the game-changer for hair colouring. Unlike traditional conditioners that simply coat the hair, plex treatments rebuild the micro-bond fibre structure within the hair shaft, making your hair stronger and healthier. Our Smart Plex is expertly blended into the dye to repair, treat, and tone your hair simultaneously.\u003c\/p\u003e\n\u003cp\u003eThe kit includes everything you need for a stunning platinum blonde result:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e50ml of Smart Beauty Platinum Blonde Permanent Hair Colour with Smart Plex\u003c\/li\u003e\n\u003cli\u003e100ml Smart Colour Activator Cream\u003c\/li\u003e\n\u003cli\u003eProtective gloves\u003c\/li\u003e\n\u003cli\u003eStep-by-step illustrated instruction leaflet\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003ePlatinum Blonde Hair Dye – Perfect for Every Occasion\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eWhether you're preparing for a festival, a special event, or a social media-worthy hair makeover, our Platinum Blonde Hair Dye is versatile and transformative:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eEveryday Glow:\u003c\/strong\u003e Brighten your style with an icy platinum blonde that complements any outfit or makeup look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCovering Greys:\u003c\/strong\u003e Achieve seamless, natural coverage for grey hair with a flawless finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBold Reinvention:\u003c\/strong\u003e Reinvent your look with a striking, statement-making platinum blonde that boosts your confidence.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe long-lasting formula and nourishing benefits keep your hair vibrant and healthy for any occasion.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eTips for Best Results for Platinum Blonde Hair Dye\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePre-colouring preparation:\u003c\/strong\u003e Make sure your hair is clean and free of heavy styling products before applying the dye.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrand test:\u003c\/strong\u003e Perform a strand test to ensure the desired colour result and compatibility with your hair type.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaintenance:\u003c\/strong\u003e Use colour-protecting shampoos and \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Beauty Platinum Conditioning Toners\u003c\/a\u003e to maintain your platinum blonde shade and prevent brassiness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003ePlatinum Blonde Hair Dye – Frequently Asked Questions\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e1. Does Smart Beauty’s Platinum Blonde Hair Dye work on darker hair?\u003c\/strong\u003e\u003cbr\u003eYes, but for darker hair shades, you may need to pre-lighten or apply more than one treatment to achieve the desired platinum tone. Always follow the instructions and perform a strand test.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e2. How long does the colour last?\u003c\/strong\u003e\u003cbr\u003eTypically, the platinum blonde shade remains vibrant for 6-8 weeks, depending on your hair care routine. To maintain its brightness, use \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/platinum-blonde-conditioning-toners-10-x-25ml-sachets\/\" target=\"_blank\" rel=\"noopener\"\u003eSmart Beauty Platinum Conditioning Toners \u003c\/a\u003eto neutralise any yellow tones.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3. Will this dye damage my hair?\u003c\/strong\u003e\u003cbr\u003eNo, the formula is enriched with Smart Plex Technology, which repairs hair bonds and strengthens your hair during the colouring process. It also contains hydrating ingredients to prevent damage or dryness.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e4. Is it safe to use on sensitive scalps?\u003c\/strong\u003e\u003cbr\u003eYes, the formula is designed to be gentle, but we recommend performing a patch test 48 hours before application to check for any sensitivity.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e5. Can it be used to cover grey hair?\u003c\/strong\u003e\u003cbr\u003eYes, our Platinum Blonde Hair Dye provides even coverage for grey hair, resulting in a youthful, icy finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e6. Can I use it to create platinum blonde highlights?\u003c\/strong\u003e\u003cbr\u003eYes! You can use Smart Beauty Platinum Blonde Hair Dye to create stunning highlights. For best results, use our \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/hair-highlighting-kit-contains-all-you-need-to-create-professional\/\" target=\"_blank\" rel=\"noopener\"\u003ehighlighting kit\u003c\/a\u003e or a quality \u003ca href=\"https:\/\/smartbeautyshop.com\/products\/quality-highlighting-cap-metal-hook\/\" target=\"_blank\" rel=\"noopener\"\u003ehighlight cap and hook\u003c\/a\u003e (sold separately).\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e7. Is this product cruelty-free and vegan?\u003c\/strong\u003e\u003cbr\u003eYes, our Platinum Blonde Hair Dye is 100% vegan and cruelty-free, perfect for conscious beauty lovers who want guilt-free glamour.\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003eYour Perfect Platinum Look Awaits\u003c\/strong\u003e\u003cbr\u003eReady to achieve your dream platinum blonde? Follow our expert instructions for a flawless application and enjoy hair that shines with confidence.\u003c\/p\u003e\n\u003cp\u003eFor more styling tips, check out our \u003cstrong\u003e“\u003ca href=\"https:\/\/howtodyemyhair.com\/\" target=\"_blank\" rel=\"noopener\"\u003eHow to Colour My Hair\u003c\/a\u003e”\u003c\/strong\u003e blog for step-by-step advice and hair care recommendations.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/smartbeautyshop.com\/collections\/blonde-1\" target=\"_blank\" rel=\"noopener\"\u003e View Blonde collection\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.youtube.com\/watch?v=m6swPCcX7YY\u0026amp;t=102s\" target=\"_blank\" rel=\"noopener\"\u003eHow to colour your hair at home\u003c\/a\u003e?\u003c\/p\u003e\n\u003cp\u003e\u003c!-- wp:paragraph --\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003c!-- \/wp:paragraph --\u003e\u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57444772577611,"sku":"FBM-1595b-CA","price":12.45,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/smart-beauty-platinum-blonde-1.1.webp?v=1778153268"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/collections\/michael.rushby_Ultra-realistic_portrait_of_a_young_woman_with_66dc9de2-af19-40a8-9bee-f46fbd19f0f9_1.png?v=1778153115","url":"https:\/\/smartbeauty.us\/es\/collections\/highlights.oembed","provider":"Smart Beauty Hair Dye","version":"1.0","type":"link"}