{"product_id":"pure-black-hair-dye-with-added-plex-hair-care-conditioner-permanent-hair-colour-copy","title":"Pure Black Hair Dye with Added Plex Hair Care Conditioner, Permanent Hair Color","description":"\u003cp\u003eSmart Beauty pure black permanent hair dye kit for natural-looking black hair.\u003cbr\u003e\nOur black hair colour formulation contains Nio-Active technology which deeply penetrates the hair during the colouring process to prevent damage, leaving the hair soft, smooth, and shiny.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFor full head application (Thick or hair longer than 20cm may need two packs)\u003c\/li\u003e\n\u003cli\u003e100% grey coverage and root regrowth up to 2.5cm, lasts up to 28 washes\u003c\/li\u003e\n\u003cli\u003eCruelty-Free\u003c\/li\u003e\n\u003cli\u003eSuitable for Vegans\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePure Black is not suitable for use on very light or bleached blonde hair without pre-pigmentation. Colour and length of duration will depend on porosity, length, fineness, and condition of hair, as well as any previous treatments.\u003cbr\u003e\nBox contains 50ml Colourant, 75ml developing lotion, gloves, and instructions. Smart Beauty products are made in the EU.\u003cbr\u003e\nOrder before 3 pm (excludes weekends) - for next-day delivery.\u003cbr\u003e\nNot available in UK high street stores, buy Online only. \u003ca href=\"https:\/\/www.youtube.com\/watch?v=m6swPCcX7YY\u0026amp;t=102s\" target=\"_blank\" rel=\"noopener\"\u003eHow to colour your hair at home\u003c\/a\u003e?\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/matallic-packing-uk-icons_large.png\" alt=\"Metallic icons\"\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Smart Beuaty Hair Dye","offers":[{"title":"Default Title","offer_id":57416754987339,"sku":"1502-FBA-US","price":18.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/6676\/8459\/files\/smart-beauty-Pure-Black-1.1.webp?v=1778153371","url":"https:\/\/smartbeauty.us\/products\/pure-black-hair-dye-with-added-plex-hair-care-conditioner-permanent-hair-colour-copy","provider":"Smart Beauty Hair Dye","version":"1.0","type":"link"}