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Hollywood Red Hair Dye Permanent with added Plex anti Hair breakage technology, Vegan & Cruelty-Free | Smart Beauty



With added Smart Plex anti-breakage hair care technology.

Smart Plex, described as ‘the single most important development in hair color’ plex is unlike other conditioners and treatments which only add ingredients. Plex actually nourishes and rebuilds the micro-bond fiber structure of the hair making it healthier and stronger.

Protects your hair against damage & breakage

Rebuilds your hair’s natural structure

Restores your hairs strength, suppleness & volume

permanent hair color, 100%, PPD, vegan, vegan

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PERMANENT RED HAIR DYE: Beautiful and fashionable shade of Bright Red Hair Color, for dark blonde to mid-brown hair.
✅ WITH ADDED SMART PLEX ANTI HAIR BREAKAGE TECHNOLOGY: Helps nourish and rebuild the micro-bond fiber structure, making the hair healthier & stronger.
✅ EASY TO USE: Inside the home color kit is an informative step-by-step guide on how to use this red hair dye kit to color your hair and links to further helpful guides.
✅ NON-DRIP FORMULA: Mix the color cream with the cream developer in the bottle, apply using the nozzle & blend into the hair with gloved fingers.
✅ BEST RESULTS: Apply to dark blonde to black hair. If your hair is darker the result will not be as visible or will not provide your desired shade.
✅ 100% GREY COVERAGE: For full head application and root re-growth (Thick or hair longer than 20cm may need two packs)
✅ VEGAN & CRUELTY-FREE RED HAIR DYE: We at Smart Beauty take responsibility for our impact on society and the planet.

Introducing Permanent Hollywood Red Hair Dye with Added Plex Anti Hair Breakage Technology from Smart Beauty: The Ultimate Choice for a Statement-Making, Vegan & Cruelty-Free Hair Transformation

In the world of hair dye, Permanent Hollywood Red Hair Dye with added Plex anti Hair breakage technology stands out as a remarkable choice. Developed by Smart Beauty, this vibrant and captivating shade of bright red not only allows you to make a bold statement but also reflects your unique personality. With its innovative formula and numerous benefits, this product has become a favorite among those who seek a timeless and different look.

One of the key features of Hollywood Red Hair Dye is its added Plex technology. Unlike traditional hair dyes, this breakthrough formulation is designed to nourish and rebuild the micro-bond fiber structure of your hair. This means that while you enjoy the stunning red color, your hair is simultaneously being made healthier and stronger. The Plex technology works to repair and strengthen the internal structure of your hair, reducing breakage and ensuring that your hair looks and feels incredible.

Not only is Hollywood Red Hair Dye an excellent choice for its unique features, but it also aligns with ethical values. This product is proudly vegan and cruelty-free, ensuring that no animals are harmed in the manufacturing process. By choosing this hair dye, you can express your style and enhance your hair’s beauty while supporting sustainable and compassionate practices.

One of the outstanding advantages of Hollywood Red hair dye is its ability to provide full coverage for gray hair. Whether you have a few strands or a significant amount of gray, this vibrant red shade will effectively cover them, giving you a youthful and vibrant appearance. Say goodbye to grays and hello to a head-turning, show-stopping look with Permanent Hollywood Red Hair Dye.

Moreover, the beauty of choosing this particular shade of red lies in its timelessness. While trends may come and go, bright red hair has stood the test of time, evoking a sense of confidence, individuality, and excitement. It has the power to create an impact wherever you go, making heads turn and conversations spark. With Hollywood Red, you can be assured that your hair color will always be in style and will continue to captivate attention.

Embracing Hollywood Red Hair Dye also allows you to work with a product trusted by stylists. Smart Beauty’s commitment to quality and innovation has made them a favorite among professionals in the beauty industry. By selecting this hair dye, you can experience the expertise and reliability that stylists value, right in the comfort of your own home.

Hollywood Red Hair Dye with added Plex anti Hair breakage technology from Smart Beauty is a top-tier choice for those seeking a vibrant, cruelty-free, and vegan hair dye. The Plex technology nourishes and rebuilds your hair, leaving it healthier and stronger than ever before. With its bright red shade, you can make a statement that reflects your unique personality and style. The longevity of this timeless color ensures that you remain at the forefront of fashion trends, while the ability to cover gray hair provides a youthful and vibrant appearance. Furthermore, by choosing Hollywood Red, you align yourself with the expertise and trust that stylists place in Smart Beauty products. So why settle for ordinary when you can choose extraordinary?
Transform your hair and express yourself with Permanent Hollywood Red Hair Dye.

Need further information or advice? Please visit our knowledge base or raise a ticket and we will get back to you.

How to Use

How to achieve a vibrant Hollywood Red color? (Full instructions are provided in the pack)

Getting Started
• Start with dry, unwashed hair
• Cover your clothing with an old towel/cape
• Wear protective gloves provided
• Keep your clock nearby to check development time

How to mix the hair dye
• Unscrew the cap of the developer cream bottle
• Unscrew the cap of the tube of color cream and pierce the tube with the reverse of the cap
• Squeeze the entire contents of the tube into the developer cream bottle, carefully
• Replace with nozzle and shake vigorously until both creams are thoroughly blended into a smooth, creamy consistency
• Remove the tip of the application nozzle and immediately start the application

How to apply the hair dye
• Start applying the mix at the roots. Use the application nozzle tip to work through the hair to separate the hair section by section.
• Spread and apply the remaining product all over, making sure the hair is completely saturated and leave to develop for a total of 30 minutes
• Wearing gloves, work hair into a lather
• Rinse thoroughly with warm water, until water runs clear
• Wash with color-safe shampoo
• Towel dry, and style as desired
• Smart Colour+plex already contains conditioning treatment, so you do not need to use additional conditioner
• For color longevity, we recommend using a color protect serum

Top Tips
• After coloring, wait for a full 72 hrs before shampooing
• Use sulfate-free shampoo and conditioner
• Turn down the water temperature when shampooing


Will it damage my hair?
This unique Permanent Hollywood Red formulation deeply penetrates the hair during the coloring process, providing strength and protection.
How long will the color last?
This is a permanent color
What present hair color is this best for:?
We recommend this shade for Blonde/Light Brown Hair
Will it cover grey?
Yes, this product is suitable for up to 50% grey
How do I refresh the color?
Simply reapply the color to dry unwashed hair, following the instruction in the pack.

How many packs do I need?

If your hair is thick or long, two packs may be required

How long is the development time?

Approx. 30 minutes.

Contents & Ingredients

Tube of Permanent Hollywood Red color cream
Developer Cream – activator
Pair of Protective gloves
Detailed Step-by-Step Instructions

Aqua, Cetyl Alcohol, Cetearyl Alcohol, Propylene Glycol, Ceteareth-25, Cocamide MEA, Ammonia, Ceteth-2, 1-Hydroxyethyl 4,5-Diamino Pyrazole Sulfate, Polyquaternium-6, Dimethicone, Apricot Kernel Oil Polyglyceryl-6 Esters, Polyglyceryl-10 Dipalmitate, Punica Granatum Seed Extract, Dicetyl Phosphate, Hydrolyzed Yeast Extract, Sorbitan Oleate, Guanosine, Adenosine Phosphate, Maleic Acid, Oleyl Alcohol, Uracil, PVP, Ascorbic Acid, Xanthan Gum, Dimethicone PEG-8 Meadowfoamate, Sodium Sulfite, Sodium Hydrosulfite, Disodium EDTA, Ethanolamine, Parfum, 5-Amino-6-Chloro-O-Cresol, M-Aminophenol, 4-Amino-2-Hydroxytoluene.

Contains: Ammonia

Development Cream
Water (Aqua), Hydrogen Peroxide, Cetearyl Alcohol, Sodium Lauryl Sulfate, Sodium Salicylate, Paraffinum Liquidum, Citric Acid.

hair color not tested on animals

Not Tested On Animals


Suitable For Vegans


Made In The UK & Italy


Shipped Via Amazon

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